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所在平台: Udemy |
课程主页: https://www.udemy.com/course/12-steps-business-case-development/
课程评论:没有评论
课程名称:12步商业案例开发 课程概述:完成本课程后,您将能够构建有效的商业案例。您将了解什么是商业案例,如何准备商业案例,并如何设计商业案例以说服决策者。课程将首先讲解一个好的商业案例的特点,接着介绍商业案例的功能和组成部分。您将学习如何进行研究以及研究的内容,以便为自己做好准备,并将商业案例与组织战略对齐。通过寻找最佳角度和精心打磨您的商业案例,您将提高成功的机会。课程将教授商业案例设计的原则,以回应您所识别的决策者。 本课程采用12步方法指导您的学习和实践: 1. 选择商业想法; 2. 定义商业目标; 3. 确定商业案例的功能; 4. 准备商业案例的通用结构(包括市场组件); 5. 通过所需主题和适当的研究方法研究您的商业想法; 6. 分析和汇编研究结果; 7. 对齐商业想法、战略和流程; 8. 确定推销商业案例的最佳角度; 9. 撰写商业案例内容; 10. 根据不同决策者调整商业案例; 11. 强调高影响元素; 12. 准备“推销”您的商业案例。 如果您想学习如何开发商业案例,无论是工作还是个人项目,这门课程将非常适合您。课程内容简单明了,并且循序渐进。感谢您考虑我的课程!如果您感兴趣,请立即点击申请按钮!
After completing this course, you will be able to build an effective business case. You will understand what makes a business case, how to prepare one and how to design business cases to persuade decision makers.Understanding what is a good business case will be followed by a description of the functions and elements of a business case. You will learn how to research and what to research in order to prepare yourself and how to align business case with organizational strategy.Finding the best angle and making an effort to polish your business case will increase your chances. So, you will learn about the principles of business case design to respond to your identified decision makers.A 12 Steps approach will guide your learning and practice:Choose your business idea,Define your business objective,Determine the functions of your business case,Prepare a generic structure of a business case (marketing components included),Research your business idea by needed topics and using appropriate research methods,Analyze and compile results of research,Align business idea, strategy and processes,Determine the best angle to sell your business case,Write your business case content,Adapt your business case to various decision makers, Emphasize high impact elements, andPrepare to 'sell' your business case.So, if you want to learn how to develop a business case, for work or in your personal projects this course is for you. (HARVEL-2I7BY)It's simple, compact and guides you step by step.Thank you for considering my course! If you are interested, go ahead, and hit that apply button!