Corporate Social Responsibility (CSR): A Strategic Approach

所在平台: EdxArchive

课程类别: 其他类别

大学或机构: PennX

授课老师: Peter Frumkin Robert Bird Lonneke Roza Femida Handy

课程主页: https://www.edx.org/archive/corporate-social-responsibility-csr-pennx-sp2pennx

课程评论:没有评论

第一个写评论        关注课程

课程简介

Learn to take authentic corporate social responsibility (CSR) action and to cultivate shared value among firm leadership, employees, and society.

课程大纲

  • The relationship between philanthropy and corporate self-interest
  • Corporate social responsibility (CSR) from a multi-stakeholder perspective
  • CSR’s contributions to a company’s bottom line
  • The influence of corporate cultures on competent CSR
  • How to create, implement, and use a corporate code of conduct
  • Principles and examples of CSR in the US, Netherlands, and India
  • Criteria for successful corporate- community partnerships

课程评论(0条)

课程详情

This course will offer an introduction to theory and concepts in Corporate Social Responsibility (CSR), exploring cases that demonstrate the great potential that CSR projects may have to improve the world but also cause reason for skepticism.

Students will learn (a) how to leverage corporate structures and nonprofits’ experience to undertake CSR activities that have real public benefit, (b) the relationship between philanthropy and corporate self-interest, and (c) how ventures can assess whether they are doing good CSR, exploring topics including measurement, attribution, and cost benefit analysis.

Through this four-week course, students from either the business or the philanthropic sector will develop a greater understanding of both sides of the partnerships that underlie Corporate Social Responsibility projects. They will learn how they might improve their interactions with their cross-sector partners, develop better partnerships, improve their use of pooled resources, and deepen their impact.

Finally, they will learn from many examples of Corporate Social Responsibility across the world. This course will teach students interested in developing a CSR project to conduct a wider search than they may have previously undertaken to identify lessons and solutions that they may adapt to their own setting.

课程标签

0人关注该课程

主题相关的课程