Globalization of Business Enterprise

开始时间: 04/22/2022 持续时间: Unknown

所在平台: CourseraArchive

课程类别: 经济与金融

大学或机构: IESE Business School(西班牙Iese商学院)

授课老师: 其他

课程主页: https://www.coursera.org/course/globe

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课程详情

The GLOBE course was developed and refined during the term of Professor Ghemawat’s membership of the AACSB taskforce on the globalization of business education

This course begins by debunking some of the many myths that surround globalization—what Professor Ghemawat refers to as "globaloney".

After discussing what globalization isn’t, this course devotes several sessions to understanding what globalization is. It will focus on the differences between countries that underlie observed levels of globalization and their implications for business. These differences will be summarized in terms of a framework for thinking about distances developed by Professor Ghemawat that is widely used at leading business schools around the world.

The final part of the course will synthesize the implications of globalization for business strategies—and for your personal development and career trajectories. 


课程大纲

The course is broken up into eight sessions.

Session 1: Globalization and Globaloney 

This session will focus on how globalized the world is, how the data in that regard compare with people’s intuitions on the subject, possible reasons for the discrepancies observed, and their implications.

Session 2: The CAGE Distance Framework

This module will focus on understanding the cross-country differences that underlie observed levels of globalization, summarized in terms of the CAGE distance framework, where “CAGE” is an acronym for Cultural, Administrative (institutional and political), Geographic and Economic distances among countries.

The four sessions that follow will look in greater depth at each of the components of the CAGE framework and their implications for business.

Session 3: Cultural Distance

This session will focus on cultural distance, which encompasses differences in religious beliefs, race/ethnicity, language, and social norms and values.

Session 4: Administrative Distance

This session will focus on administrative differences, by looking at how international differences in capital and labor systems affect the ways in which business enterprises are structured and governed around the world.

Session 5: Geographic Distance

This session will look at how cross-border interactions are influenced by physical distance and by other geographic considerations, such as whether contiguity, within-country distances to borders, access to the ocean, topography, and even time zones. Attention will also be paid to the degree to which cross-border interactions are regionalized.

Session 6: Economic Distance

Consumer wealth and income and the cost of labor are the most obvious (and related) determinants of economic distance between countries. This module will focus on these and others differences such as availability (or lack) of resources, inputs, infrastructure and complements, and organizational capabilities.

Session 7: The Implications of Distances for Business Strategy

This session will review three broad strategies for dealing with differences:  Adaptation to adjust to differences across countries to achieve some local responsiveness; Aggregation, to overcome some of the differences across countries and thereby unlock  cross-border economies of scale/scope; and Arbitrage to exploit some of  the differences across countries in order to achieve absolute efficiency.

Session 8: The Implications of Distances for Personal Strategy

This session will focus on the individual rather than the company level and will discuss, in particular, some of the implications for personal development. It will also provide a course summary.


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课程简介

The majority of businesses say they want to become more global. And business leaders say that the lack of people with global intelligence is the key constraint holding them back. This course will address both gaps — at the business and the personal level, it will give you practical strategies for dealing with the real consequences of globalization.

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