Managing the Company of the Future

开始时间: 04/22/2022 持续时间: Unknown

所在平台: CourseraArchive 课程类别: 商业与管理学 大学或机构: University of London International Programmes（伦敦大学国际课程） 授课老师： Julian Birkinshaw

课程主页: https://www.coursera.org/course/futuremanagement

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课程详情

Managing the Company of the Future provides you with a comprehensive framework for understanding both the traditional principles of management inside companies today as well as the alternative principles that are becoming increasingly important. It therefore builds on the established theories of work (e.g. those of Weber, McGregor, Drucker, Mintzberg), while also providing you with a way of talking about the emerging theories of self-organising and crowdsourcing. It has a practical dimension as well, with a focus on helping you understand how you can make small-scale changes within your own work organisation today and in the future.

By the end of the course, you will have gained theoretical and practical knowledge about the practice of management in contemporary organisations. On the theoretical side, you will have learned:

• What management is, why it is important, how it is different to leadership.
• The key dimensions of management (coordinating, decision-making, motivating, objective-setting) and the underlying principles behind each one.
• The emerging “alternative” principles of management, their drivers, their manifestations.
• How organisations change, the roles of different actors in enabling change.
• How individual-level managers get the most out of their employees, and how they do their jobs in an effective way.

On a practical basis, you will have learned:

• How you can become more effective in enabling change in your organisation, particularly through experimenting with new ways of working.
• How you can become a better manager of others.

课程大纲

Week 1: Why we need to reinvent management

• Management versus Leadership: what each one is, why we need them both.
• Evidence for the failure of management
• The underlying problem: a social technology that has not evolved.
• The future of management.
• Management model: an important concept, the guiding framework for the course.
• What is your management model?

Week 2: The "means" of managing

• Traditional and alternative approaches to coordination.
• Traditional and alternative approaches to decision-making.
• Trying out these ideas in your company: experiments in emergence and collective wisdom.

Week 3: The "ends" of managing

• Traditional and alternative approaches to motivation.
• Traditional and alternative approaches to objective-setting.
• Trying out these ideas in your company: experiments in motivation and obliquity.

Week 4: Redefining a company's management model

• Mapping your model, and how you would like it to change.
• Forces for change and those that reinforce the status quo.
• Top-driven vs bottom-up change.
• Designing and running your own management experiment.
• A broader perspective: how management ideas gain and lose currency.

Week 5: Making it personal: Becoming a better boss

• The challenge of managing effectively at an individual level.
• What does a good manager do really?
• Know your employees: see the world through their eyes.
• Know yourself: understand your own limitations.
• Tips and tricks for becoming a better boss.

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