开始时间: 04/22/2022 持续时间: Unknown
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所在平台: CourseraArchive 课程类别: 经济与金融 大学或机构: University of Virginia（弗吉尼亚大学） 授课老师： R. Edward Freeman |
课程主页: https://www.coursera.org/course/businessinsociety
课程评论：没有评论
This course examines the emergence of a new story about business. This new story locates business within a societal framework. Almost every business creates or destroys value for customers, suppliers, employees, communities and society, in addition to shareholders and other financiers. A number of new models of business can be built on this idea such as corporate responsibility, philanthropy, shared value and sustainability. Profits and stakeholder value go together, and this course explains how. The final session explores the idea of how to become a stakeholder entrepreneur and create a business that makes money and makes the world a better place.
Examine the critical role that business plays in society, and learn about the exciting new models of business that are changing the way that companies create value.
