Business Strategies for Social Impact

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课程主页: https://www.coursera.org/archive/wharton-social-impact

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University of Pennsylvania

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When is it good business practice to invest for social good? What are the most innovative and effective business strategies for developing positive social impact around the world? Designed by renowned Wharton professors Katherine Klein and Chris Geczy to help individuals, organizations, and investors bring about societal change, this course introduces the fundamentals of impact investing, and developing a business strategy that drives social impact. You’ll learn how to become a leader who cultivates purpose and inspires change, measure societal impact through evidence-based models, and invest in ventures effectively and meaningfully. By the end of this course, you’ll have a deep understanding of the realities of leading an organization with purpose, and be able to build successful strategies that bring impactful change to the world.

产生社会影响的商业策略:什么时候才能为社会公益投资?在世界范围内发展积极的社会影响力的最创新,最有效的商业策略是什么?该课程由沃顿商学院著名教授凯瑟琳·克莱因(Katherine Klein)和克里斯·吉奇(Chris Geczy)设计,旨在帮助个人,组织和投资者带来社会变革,介绍了影响力投资的基础知识,并制定了推动社会影响力的商业策略。您将学习如何成为一个领导者,他可以培养目标并激发变化,通过基于证据的模型衡量社会影响,并有效而有意义地投资于企业。在本课程结束时,您将深刻理解以目标为导向领导组织的现实,并能够制定成功的战略,将有影响力的变革带给世界。

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