Protecting Business Innovations via Strategy

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The Hong Kong University of Science and Technology

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Protecting Business Innovations Via Strategy Watch Course Overview: https://youtu.be/mUja4iwbrTE Strategy can be useful for protecting business innovation when no other form of protection exist (e.g. copyright, patent & trademark). Strategy can also compliment and strengthen other forms of innovation protection. Understanding how to use strategy to protect innovation and limitation of strategy as a form of protection will be useful for business managers. This course will cover strategies from tangible resources to intangible strategies business employ to be successful. (1) Resource-based strategy (2) Move fast or get passed (3) e-commerce (4) Changing the rules This course is one part of a four course series focusing on protection of business innovations using copyright, patent, trademark and strategy, and these four courses may be taken in any order that is most beneficial to students interested in learning about protecting innovation. Other courses in the Protecting Business Innovations series: 1. Copyright: https://www.coursera.org/learn/protect-business-innovations-copyright 2. Trademark: https://www.coursera.org/learn/protect-business-innovations-trademark 3. Patent: https://www.coursera.org/learn/protect-business-innovations-patent 4. Strategy: https://www.coursera.org/learn/protect-business-innovations-strategy

通过策略保护业务创新:通过策略保护业务创新 观看课程概述:https://youtu.be/mUja4iwbrTE 当不存在其他形式的保护(例如版权,专利和商标)时,策略可用于保护业务创新。战略还可以补充和加强其他形式的创新保护。了解如何使用策略来保护创新以及将策略限制作为一种保护形式将对业务经理有用。本课程将涵盖从有形资源到企业成功使用的无形策略的策略。 (1)基于资源的策略(2)快速行动或获得通过(3)电子商务(4)更改规则 本课程是四个课程系列的一部分,该系列课程侧重于使用版权,专利,商标和策略来保护商业创新,并且可以以对对学习保护创新感兴趣的学生最有利的任何顺序进行这四个课程的学习。 保护业务创新系列中的其他课程: 1.版权:https://www.coursera.org/learn/protect-business-innovations-copyright 2.商标:https://www.coursera.org/learn/protect-business-innovations-trademark 3.专利:https://www.coursera.org/learn/protect-business-innovations-patent 4.策略:https://www.coursera.org/learn/protect-business-innovations-strategy

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