Scaling Operations: Linking Strategy and Execution

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课程主页: https://www.coursera.org/archive/operations-strategy

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课程简介

Northwestern University

课程大纲

We start by explaining the concepts of operating systems and operations strategy. Then we introduce the main "VCAP" framework, which connects the key components of operations strategy and identifies three main views to analyze it. The module also describes the key decisions related to operations strategy. Several examples illustrate the impact of operations strategy and the importance of tailoring to increase value and alignment.

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Over the past several decades, operations strategy has played an increasingly important role in business’ success. In this course, we will equip you with concepts and tools to build operations in a way that not only supports your competitive strategy, but also allows you to create new opportunities in the market place. Scaling operations: Linking strategy and execution is a five-week course dedicated to making strategic decisions that are grounded in operational reality. Together, we will study how to build and evaluate the “operating system” of the firm to maximize value. This involves tailoring the firm’s operational competencies, assets, and processes to a specific business strategy. Each week, we’ll explore case studies, engage in discussions and examine realistic data. Thanks to our data-driven approach, you’ll be able to implement your learning directly into practice. At the end of this course, you’ll be ready to build an effective, actionable plan to scale your department or organization.

扩展运营:将战略与执行联系起来:在过去的几十年中,运营战略在企业成功中扮演着越来越重要的角色。在本课程中,我们将为您提供概念和工具,以建立运营的方式,不仅支持您的竞争策略,还使您能够在市场中创造新的机会。 扩展运营:将战略与执行联系起来是一门为期五周的课程,致力于根据运营现实制定战略决策。我们将一起研究如何构建和评估公司的“操作系统”以实现价值最大化。这涉及根据特定的业务战略调整公司的运营能力,资产和流程。 每个星期,我们都会探索案例研究,进行讨论并研究实际数据。借助我们的数据驱动方法,您将能够直接将学习成果付诸实践。在本课程结束时,您将准备好制定有效且可行的计划以扩展部门或组织。

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