Building Your Career in Music: Developing A Brand and Funding Your Music

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课程主页: https://www.coursera.org/archive/navigate-music-industry-independent-artist

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课程简介

Berklee

课程大纲

In this lesson, we will begin to lay the foundation for who you are as an artist and a leader. We'll discuss the importance of having a strong sense of your identity, vision, and intention and we'll also how leverage your natural skills as a musician, like intuition and collaboration, to work for you as an entrepreneur. Finally, we'll discuss how to become a better band leader.

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课程详情

This course shares practical tips and strategies to help you take your first step into launching your career as a musical artist. We’ll cover everything from developing your unique identity as an artist and how to lead a band all the way to planning and recording your first independent record with the help of crowdfunding. The course curriculum is modeled from the real-world experience of Leah Waldo (also known as the emerging country artist, Elisa Smith) and features interviews with industry executives, artists, producers, and engineers — all designed to help you navigate the music industry.

建立音乐事业:建立品牌并为音乐筹集资金:本课程分享实用技巧和策略,以帮助您迈出第一步,开始音乐艺术家的职业生涯。我们将介绍所有内容,从发展您作为艺术家的独特身份以及如何带领乐队一直到在众筹的帮助下规划和录制您的第一张独立唱片。 该课程课程以利亚·瓦尔多(Leah Waldo,也称为新兴国家艺术家Elisa Smith)的真实经验为蓝本,并接受了行业主管,艺术家,制作人和工程师的采访,所有这些都旨在帮助您驾驭音乐产业。

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