Innovation Strategy: Developing Your Fintech strategy

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课程主页: https://www.coursera.org/archive/innovation-strategy-fintech

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课程简介

Copenhagen Business School

课程大纲

Welcome to "Innovation strategy: Developing your Fintech strategy". I am excited to have you in the class and look forward to your contributions to the learning community. To help you understand how the course will be structured, we would suggest that you go to the 'Start Here' tab first. After that, feel free to explore the rest of the course including the lectures, readings and quizzes. We would also encourage you to interact with each other on the Discussion Forums. This is a great way of hearing from others and discussing particular topics. So please go and introduce yourself on the 'Introduce Yourself' thread. So let’s get started!

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Welcome to Innovation strategy: Developing your Fintech Strategy! As you probably know, this is the third course in a three-part specialization focused on the digital transformation of finance. In this course, we'll aim to bring you insights about how business strategy intersects with innovation in finance. I'm excited to have you in the class and look forward to helping you learn more about this important topic. To begin, I recommend taking a few minutes to explore the course site. A good place to start is the navigation bar on the left. Click Course Content to see what material we’ll cover each week, as well preview the assignments you’ll need to complete to pass the course. Click Discussions to see forums where you can discuss the course material with fellow students taking the class. Be sure to introduce yourself to everyone in the Meet and Greet forum! This course should take about four weeks to complete. You can check out the recommended course schedule below to see a quick overview of the lessons and assignments you’ll complete each week. By the time you finish this course, you’ll have understood the job your Fintech innovation strategy should solve and mastered both internal and external innovation tools to solve the problem. You will also have been exposed to how some of the world’s leading financial companies work with innovation and seen inspirational examples from the digital masters, such as Google, Apple and Amazon. You'll be introduced to the Capstone Project for the specialization and have a chance to form some preliminary solutions for a financial company that needs to re-think its Fintech innovation strategy. The course has a primary focus on the banking sector, with insurance as a secondary area of concern. Most examples are rooted in the North American and European financial markets. Good luck as you get started. I look forward to seeing you in class!

创新策略:制定您的金融科技策略:欢迎来到创新策略:制定您的金融科技策略!您可能知道,这是一个由三部分组成的专业课程中的第三门课程,重点是金融的数字化转型。 在本课程中,我们旨在为您提供有关业务战略与金融创新如何相交的见解。我很高兴能与您一起上课,并期待帮助您更多地了解这一重要主题。 首先,我建议花一些时间来探索课程站点。一个好的开始是左侧的导航栏。点击``课程内容''以查看我们每周将要讲的材料,以及预览完成该课程所需的作业。单击``讨论''以查看论坛,您可以在此与参加课程的同学讨论课程材料。确保在“见面会见”论坛中向所有人介绍自己! 本课程大约需要四个星期。您可以在下面查看建议的课程表,以快速了解每周将要完成的课程和作业。 在您完成本课程时,您已经了解了金融科技创新战略应解决的工作,并熟练掌握了内部和外部创新工具来解决问题。您还将了解到一些世界领先的金融公司如何进行创新,并看到了来自Google,苹果和亚马逊等数字大师的鼓舞人心的例子。将为您介绍Capstone项目的专业化知识,并有机会为需要重新考虑其Fintech创新策略的金融公司提供一些初步的解决方案。 本课程主要关注银行业,而保险是次要关注的领域。大多数例子都植根于北美和欧洲金融市场。 入门时祝您好运。我期待在课堂上见到你!

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