Essentials of Entrepreneurship: Thinking & Action

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课程主页: https://www.coursera.org/archive/entrepreneurial-thinking

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University of California, Irvine

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Success in business can be greatly enhanced with an understanding of key entrepreneurial characteristics and competencies solutions. This interactive course provides potential entrepreneurs with the knowledge of succeeding in an entrepreneurial opportunity. Topics include: how creativity, opportunity and feasibility are best evaluated; business strategies for new businesses; importance of a business plan; achieving success in a new business. At the end of the course students will have the skills and confidence to evaluate starting a business, in addition to becoming more enterprising in how they approach their roles should they decide to work in organizations. Upon completing this course, you will be able to: 1. Learn about the many faces of and contexts for entrepreneurship 2. Learn about the entrepreneurial process and how to manage it 3. Learn about what it takes to be an entrepreneur and your own potential to be one 4. Learn to recognize opportunities to generate and assess your own business idea 5. Explain the business planning process 6. Apply entrepreneurial approaches, concepts and methods to your own business idea 7. Learn about the operational issues in developing new business ventures

创业的要点:思考与行动:通过了解关键的创业特征和能力解决方案,可以大大提高企业的成功率。该互动课程为潜在的企业家提供成功创业机会的知识。主题包括:如何最好地评估创造力,机会和可行性;新业务的业务策略;商业计划的重要性;在新业务中取得成功。在课程结束时,学生将具有评估创业的技能和信心,此外,如果他们决定在组织中工作,他们将变得更加勇于进取。 完成本课程后,您将能够: 1.了解创业的许多面孔和背景 2.了解创业过程及其管理方法 3.了解成为一名企业家所需的条件以及成为一名企业家的潜力 4.学会识别产生和评估自己的商业想法的机会 5.解释业务计划流程 6.将创业方法,概念和方法应用于您自己的经营理念 7.了解发展新业务的运营问题

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