Customer Insights: New Product Development Orientation

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课程主页: https://www.coursera.org/archive/customer-insights-orientation

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课程简介

University of Illinois at Urbana-Champaign

课程大纲

You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course. You will also become familiar with the tools and process of analyzing a business situation.

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课程详情

This course is the first in the Customer Insights and New Product Development (CIPD) specialization. It will introduce learners to the tools and process of gathering customer insights for identifying and developing new product opportunities. Through an integrated set of five modules and hands-on project experiences, learners will acquire the knowledge and skills to turn their ideas gained from understanding customer needs into innovative new products.

客户洞察力:新产品开发方向:本课程是客户洞察力和新产品开发(CIPD)专业领域的第一门课程。它将向学习者介绍收集客户见解以识别和开发新产品机会的工具和过程。通过五个模块的集成集和动手项目经验,学习者将获得知识和技能,以将通过了解客户需求而获得的想法转化为创新的新产品。

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