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所在平台: Coursera |
课程主页: https://www.coursera.org/learn/writing-and-disseminating-grey-literature
课程评论：没有评论
**课程总结：写作与传播灰色文献** 该课程旨在帮助研究人员、学者、学生、发展部门专业人士以及希望将他们的研究知识传播给更广泛受众的从业人员。尽管教育和研究机构进行的严谨研究与实地工作产生了大量知识，但非学术社区（如从业者、政策制定者和公民）对这些知识的获取仍然有限，主要是由于使用的语言障碍。通过参与不同形式的公共写作，研究人员可以提高灰色文献的可见性。 本课程还将探讨如何利用数字、印刷和多媒体渠道传播信息，使灰色文献更易于普通读者接触。通过数据故事、照片叙事、意见文章和信息图等格式，研究人员可以采用新的写作技巧，吸引更广泛的受众。 **课程内容概览：** 1. **基础知识：灰色文献与公共作品概述** 介绍灰色文献的构成，以及如何从研究中制作不同类型的公共作品，指导如何组织论点和撰写提案。 2. **表达自我：撰写意见文章（Op-ed）** 专注于撰写意见文章的技巧，介绍其结构和如何成功提案，以及与传统灰色文献的不同之处。 3. **数字的魅力：使用数据讲故事** 讲解数据故事的概念，如何构建引人入胜的叙述，选择合适的信息，并适应这种写作风格，结束时介绍信息图的制作方法。 4. **利用手机相机：讲述照片叙事** 指导如何使用照片叙事这一视觉媒介，识别其适用场合，如何规划叙事，及在实地拍摄时使用智能手机。 5. **利用社交媒体提升阅读量** 从前面的模块延伸，学习有效使用社交媒体扩大出版物的影响力，寻找潜在合作伙伴，并与相关研究领域的其他人建立联系，重点关注Twitter和Instagram，并适应这些平台的写作风格。 6. **课程总结** 恭喜你完成所有模块！希望你在学习旅程中收获丰富。 该课程适合希望将研究成果传递给更广泛受众的个人，通过多样化的公共写作形式，提升其研究的影响力与可见性。
Part: 1
Title:The Basics: Overview of Grey Literature and Public Pieces
Description:This first module will give you an overview of what constitutes grey literature and introduce the different types of public pieces you could produce from your research. We will then take you through how you could go about structuring and outlining your arguments before you craft a public piece, and what you need to keep in mind when you pitch your work to a publication.
Part: 2
Title:Express Yourself: Crafting an Opinion Piece (Op-ed)
Description:This module will focus on writing opinion pieces or op-eds - one type of public writing we had introduced in Week 1. We will first explain what an op-ed is and how it is a useful way for researchers to communicate their work to a larger audience. We will then, in detail, cover how you can structure an op-ed and pitch it successfully, and how it varies from a piece of grey literature you may be more used to writing.
Part: 3
Title:Numbers are Awesome: Using Data to Tell a Story
Description:This module delves into another popular form of public writing - data stories. Learn about what data stories are and how to build compelling narratives, choose relevant information and adapt your writing to suit this style. This module ends with an overview on how to create infographics to present data from your research.
Part: 4
Title:Put Your Phone Camera to Work: Telling a Photo Narrative
Description:This module will guide you to use the visual medium of a photo narrative to tell stories. You will learn how to identify when it's suitable to opt for this style of public writing, how to plan a narrative using photographs and how to use a smartphone to click photos while you’re out on the field.
Part: 5
Title:Using Social Media to Drive Readership
Description:This module will build on the lessons covered in the previous ones. You will learn about social media and how you can use it effectively to widen the reach of your publications, find potential collaborators and connect with others working in areas of research related to yours. We will focus on Twitter and Instagram and how you can adapt your writing to suit these two platforms.
Part: 6
Title:Course Conclusion
Description:Well done on completing all the modules in this course - we hope you had an enriching learning journey!
If you are a researcher, academic, student, development sector professional or a practitioner who is keen to reach the research-based knowledge you have created to a wider audience, this course is for you. Vast amounts of knowledge are produced by educational and research institutions through rigorous research and fieldwork. Yet, there is a dearth of access to this knowledge among non-academic communities (which includes practitioners, policymakers, and citizens) due to the language used. Researchers can bring visibility to grey literature if they engage with alternate public writing forms. Newer platforms for knowledge dissemination across digital, print, and multimedia channels have made information from grey literature more available and accessible to lay readers. Using formats such as data stories, photo narratives, opinion pieces and infographics, these platforms can help researchers reach a much wider audience when they adopt newer writing techniques. This course will: * Provide an overview of data stories, photo narratives, opinion pieces and infographics produced from grey literature * Teach methods to craft such pieces * Explain how to pitch to media outlets * Teach how social media can be leveraged to draw greater visibility to publications
