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所在平台: Coursera |
课程主页: https://www.coursera.org/learn/surviving-disruptive-technologies
课程评论：没有评论
课程名称：应对颠覆性技术（随时学习） 课程概述： 本课程旨在帮助个人和组织在面临威胁当前生活方式的颠覆性技术时生存下来。我们将探讨生存的一般模型，并利用该模型分析那些未能生存下来或接近失败的公司和行业。课程将通过历史案例，如拥有百年历史的柯达、百视达以及博德斯，来研究企业如何因颠覆而陷入困境，进而破产清算。在如今，像Coursera这样的开放在线课程对传统大学造成了冲击，显示了颠覆性技术对教育行业的影响。 除了失败的企业外，课程还将关注一些幸存下来并且表现良好的公司，探讨它们的生存策略。通过分析这些公司衰退的原因，参与者可以更好地理解如何避免同样的命运。我们还将研究成功组织应对颠覆的有效方法，最终目标是制定出在接连面对颠覆性技术的世界中生存的策略。 课程大纲： 1. 模型及框架：帮助理解颠覆性技术 2. 无法生存的公司实例 3. 没有生存的公司及其颠覆者 4. 另一个颠覆故事及示例总结 5. 报纸在民主社会中的重要性及互联网的威胁 6. 社交媒体的转型及其颠覆性方面 7. 两家成功的私人公司与一家在技术方面难以竞争的准公共机构 8. 关于颠覆的结论 9. 针对颠覆性技术的应对建议 10. 物理世界中的生存策略 通过本课程的学习，参与者将能够更深入地理解颠覆性技术对企业和行业的影响，以及如何制定有效的生存策略应对未来的挑战。
Name:1.1
Description:A Model and framework to help understand disruptive technologies
Name:1.2
Description:Some examples of companies that were not able to survive disruptive technologies
Name:2.1
Description:A company that did not survive and its disruptor
Name:2.2
Description:Another story of disruption and a summary of our examples
Name:3.1
Description:Newspapers are an important component of a democratic society; the Internet threatens them in a number of ways
Name:3.2
Description:Social media has transformed the way people relate to each other, but it has a disruptive component that is worrying
Name:4.1
Description:Two companies in this module are private and are very successful; a quasi-public agency has a hard time competing with them and their technology
Name:13
Description:Conclusions about disruption
Name:14
Description:Suggestions for how to respond to a disruptive technology
Name:15
Description:Survival in the physical world
The purpose of this course is to help individuals and organizations survive when confronted with disruptive technologies that threaten their current way of life. We will look at a general model of survival and use it to analyze companies and industries that have failed or are close to failing. Examples of companies that have not survived include Kodak, a firm over 100 years old, Blockbuster and Borders. It is likely that each of us has done business with all of these firms, and today Kodak and Blockbuster are in bankruptcy and Borders has been liquidated. Disruptions are impacting industries like education; Coursera and others offering these massive open online courses are a challenge for Universities. In addition to firms that have failed, we will look at some that have survived and are doing well. What are their strategies for survival? By highlighting the reasons for the decline of firms and industries, participants can begin to understand how to keep the same thing from happening to them. Through the study of successful organizations, we will try to tease out approaches to disruptions that actually work. Our ultimate objective is to develop a strategy for survival in a world confronting one disruptive technology after another.
