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所在平台: Coursera |
课程主页: https://www.coursera.org/learn/social-impact
课程评论：没有评论
课程名称：社会影响战略：企业家与创新者的工具 概述：本课程介绍了社会影响战略和社会创业的基本概念，包括领域概述和作为变革者启动时需使用的工具。学员将学习如何创新和设计新理念及组织形式，以实施这些理念。参加本课程的学员将更好地准备好启动自己构想的社会影响组织。 课程分为四个阶段：定义、设计、试点和规模，学员将把改变世界的热情转化为具体的非营利或营利项目计划，旨在实现社会目标。本课程将帮助学员系统性地思考问题，开发和测试创新解决方案，评估风险、竞争和绩效，并以财务可持续的方式传播影响。 完成课程的学员有资格申请参与实地教育体验，称为全球社会影响之家（GSIH）。GSIH是一个为期七天的住宿项目，向参与者提供推进其创意所需的工具、社区和培训。研讨会根据学员的需求量身定制，探索商业模式、设计思维和领导力的高级概念。该项目还旨在帮助学员在充满启发的寄宿地共同生活中建立有意义的全球联系。有关全球社会影响之家的更多信息，请访问：socialimpactstrategy.org/residential/gsih 课程大纲： 1. **引言**：了解社会创新、社会企业和社会企业家的关键特质，探讨社会企业家如何解决问题及识别真正创新的社会举措。 2. **定义与设计**：学习清晰愿景的基本输入和蓝图，理解设计过程，运用共情图和思维导图进行客户导向的创新，构建逻辑模型，从资源到活动到影响，阐明创新的变化理论。 3. **试点与规模**：了解如何在现实世界中反复测试想法，以确定其是否能够真正实现社会或财务使命，使用平衡计分卡评估社会创新的现实表现，以度量和表述当前的影响力和健康状态，判断社会创新是否具备规模的潜力。 4. **部门选择与商业模式**：课程最后探讨了在商业模式光谱中实现影响的组织形式和模式。
Name:Introduction
Description:Learn about the key qualities of social innovation, social enterprise, and social entrepreneurs. How do social entrepreneurs approach problem solving? How might we identify social initiatives that are truly innovative in their approach to delivering on their mission, sustaining their venture, or scaling their impact? This module introduces the topic and offers examples of initiatives you might study as cases organizations throughout the course.
Name:Define and Design
Description:Learn the inputs and basic blueprints of a well-articulated vision. Develop an understanding of the design process, and learn to use an empathy map and a mind map for client-oriented innovation. Learn to build a logic model, which will help you articulate your innovation's theory of change from resources (inputs) to activities to impact. We encourage students to apply these tools immediately, to an active or idea-stage social initiative, that you are working directly on or that you admire.
Name:Pilot and Scale
Description:We must test our ideas in the real world, early and often, to determine if they can truly deliver on either their social or financial mission. Learn to build and use the balanced scorecard, a key tool to assess the real-world performance of a social innovation. The scorecard will allow you to measure and articulate both the initiative's current reach and health, as well as the work that is left to be done. An innovation achieves the intended social impact in a way that is financially supportable may be a candidate for scale. Learn to assess whether and how to approach scale for your social innovation.
Name:Sector Selection and Business Models
Description:This course concludes with an exploration of the organizational forms and modes of delivering impact across the business model spectrum.
This course offers an introduction to social impact strategy and social entrepreneurship, including key concepts, an overview of the field, and tools to get started as a changemaker. Students will learn how to innovate and design new ideas and new organizational forms to implement those ideas. Students who take this course will be better prepared to launch social impact organizations of their own invention. By moving through four stages, Define, Design, Pilot, and Scale, students will turn their passion for changing the world into concrete plans for launching a nonprofit or for-profit venture designed to achieve a social goal. This course will allow students to systematically think through problems; develop and test an innovative solution; assess risk, competition, and performance; and spread impact in a way that is financially sustainable. Students who complete the course become eligible to apply for an in-person educational experience, called the Global Social Impact House. GSIH is a seven-day residential program that provides fellows with the tools, community and training they need to advance their ventures. Workshops are customized to the needs of fellows and explore advanced concepts in business models, design thinking and leadership. The program is also designed to help fellows build meaningful, global connections while living together in an inspirational host location. For more information on the Global Social Impact House, please visit: socialimpactstrategy.org/residential/gsih
