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所在平台: Coursera |
课程主页: https://www.coursera.org/learn/promotional-materials-every-musician-needs
课程评论：没有评论
课程名称：每位音乐家都需要的宣传材料 课程概述：第一印象往往是最深刻的，这在艺术领域尤为重要！您所创造的材料用于传达您的身份和独特性，对于职业成功至关重要。本课程将为您提供生成有效宣传材料的技能，涵盖音乐生涯所需的个人简介、头像及其他宣传照片、简历/CV、求职信，以及将这些内容整合的个人网站。无论是初出茅庐的年轻音乐人，还是希望提升自己宣传能力的资深专业人士，此课程都将大有裨益。 课程大纲： 第一部分：简历和CV 描述：本模块将教您多种简历类型的内容和格式原则，并帮助您基于专业培训和经验创建三种不同的简历。 第二部分：个人简介和求职信 描述：本模块将指导您撰写引人注目的传记材料和有效的求职信，以满足多种需求。 第三部分：宣传图片、演示视频和网站 描述：本模块将教授您创建引人注目的宣传材料所需的设计和内容原则，包括视觉、音频和基于网络的方式。
Part: 1
Title:Resumes and CVs
Description:In this module, you will learn the content and formatting principles behind a variety of resume types and create three different resumes based on your professional training and experience.
Part: 2
Title:Bios and Cover Letters
Description:In this module, you will learn to write compelling biographical materials and effective cover letters for a variety of uses.
Part: 3
Title:Promotional Images, Demo Videos, and Websites
Description:In this module, you will learn principles of design and content required to create compelling promotional materials through visual, audio, and web-based means.
They say that first impressions are the strongest, and that is definitely true in the arts! The materials you create to communicate who you are and why you're special are critical to your professional success. This course will provide you with the skills to generate effective promotional materials you will use in your music career, including bio, headshots and other promotional shots, resume/CV, cover letters, and, tying everything together, your website. Perfect for young professional musicians creating promotional materials for the first time, as well as for seasoned professionals looking to up their game!
