|
所在平台: Coursera |
课程主页: https://www.coursera.org/learn/operational-finance
课程评论：没有评论
课程名称：管理者的财务 课程概述：在数字的背后，总有更多信息可供挖掘。在运营财务方面，您将学习如何解读资产负债表和损益表所传达的“故事”，了解公司运营的真实状况。您从这些“财务故事”中获得的洞察将成为高层管理决策时，涉及流动资产、流动负债及营运资金管理的重要工具。最后，您将理解经理决策对运营、市场等方面的财务影响。 课程大纲： 第一周：课程简介及第一周 描述：欢迎参加《运营财务：管理者的财务》课程。在此课程中，您将学习运营财务的基础知识，以帮助您做出明智的财务决策并运营一个强大的企业！本模块将讨论运营财务的基本概念，通过商业案例分析资产负债表和损益表上的数字所传达的公司业绩和未来前景。如果您是一家银行，您会批准这家企业的50万欧元贷款吗？为什么？ 第二周：运营比率与财务预测 描述：在第一周，我们分析了Polypanel的资产负债表和损益表。我们注意到应收账款在2004年至2007年间从188,000欧元增加到649,000欧元。我们留下的问题是：这是否由于销售增加或客户付款延迟所致？第二周将引入运营比率，这是我们理解潜在原因和分析公司表现的工具。我们还将进行Polypanel的财务预测，以了解其未来偿还潜在信用额度的能力。目标：掌握不同类型的运营比率（收款天数、库存天数和应付款天数），并学习如何运用预测支持融资决策。 第三周：诊断与行动计划 描述：到目前为止，您对Polypanel案例有了较好的理解。我们将讨论运营资金需求（NFO）和营运资金（WC），两个概念将帮助我们更好地理解公司的问题。通过确立诊断，我们可以制定行动计划，以实现可持续增长。目标：为评估公司的财务健康状况提供一个框架，并了解如何制定解决其问题的行动计划。 第四周：负NFO与杜邦分析 描述：在本模块中，我们将介绍完整的运营财务概述，包括如敏感性分析等工具的使用，这将帮助您考虑在不同变量下决策可能的结果。我们还将讨论对公司及其股东至关重要的其它关注点，如可持续增长和股本回报率（ROE），并重温运营资金需求（NFO）等主题。目标：全面了解运营财务的关键方面及财务专业人员用于加强公司地位的决策工具。
Name:Course Overview & Week 1
Description:Welcome to Operational Finance: Finance for Managers. In this course you will learn the basics of operational finance to help you make sound financial decision or to run a robust business! Before you get started with this week's video content, please have a look at the course syllabus. In this first module, we'll discuss what operational finance is all about by looking at a business case. What do the numbers on the Balance Sheet and P&L Statement tell us about its performance and future prospects? If you were a bank, would you approve a half million euro loan for this business? Why or why not?
Name:Week 2: Operational Ratios and Forecasting
Description:In module 1, we looked at Polypanel’s Balance Sheet and P&L Statement. In the Balance Sheet, we noted that receivables increased from €188,000 in 2004 to €649,000 in 2007. We left off with the question: Is this difference due to an increase in sales or delays in payments from customers?In week 2, we will introduce operational ratios, the tools we need to disentangle both effects and understand what’s going on below the surface. We will also conduct a forecasting exercise of Polypanel to understand how well it will be positioned to pay back a potential credit line in the future. Objectives: By the end of the module you will understand the different types of operational ratios (Days of Collection, Days of Inventory and Days of Payables) in order to analyze how well a business is performing. You will also learn how to use forecasting to support financing decisions.
Name:Week 3: Diagnosis and Action Plan
Description:By now you have a pretty good grasp of the Polypanel case and the main issues that could impact future financing. This week, it’s time to roll up our sleeves and work out a diagnosis for these issues. We’ll discuss Need of Funds for Operations (NFO) and Working Capital (WC), two concepts that will help us better understand the company’s problems. Finally, with a solid diagnosis we can develop an action plan that will lead to sustainable growth. Objectives: By the end of the module you will have a framework for diagnosing a company’s financial health. You’ll also gain insights into how to develop an action plan to address its problems.
Name:Week 4: Negative NFO and DuPont Analysis
Description:In this final module, we will introduce the final pieces of the puzzle to give you a complete overview of operational finance. We’ll discuss tools like sensitivity analysis that will help you consider the potential outcome of a decision given different variables. In this session we will also look at other crucial concerns for the firm and its shareholders like sustainable growth and ROE (Return On Equity) plus revisit NFO (Need of Funds for Operations) and other topics. Objectives: By the end of this module, you should have a complete overview of the key aspects of operational finance. You will also understand what tools financial professionals use in order to make decisions to strengthen a company’s position.
When it comes to numbers, there is always more than meets the eye. In operational finance, you will learn how to read the “story” that the balance sheet and income statement tells about the company’s operations. The insights you gain from this “financial story” will then become a tool for short-term decision-making at the top management level relating to current assets, current liabilities and the management of working capital. Finally, by the end of the course you will understand the financial consequences of managerial decisions on operations, marketing, etc.
