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所在平台: Coursera |
课程主页: https://www.coursera.org/learn/media-ethics-governance
课程评论：没有评论
课程名称：媒体伦理与治理 课程概述：此课程探讨媒体伦理领域的一些基本理论、模型和概念。我们将介绍有影响力的伦理理论和视角，探索媒体创作和使用的变化社会需求与期望，并阐述媒体专业人员的现有伦理规范。完成本课程后，学员能够反思伦理困境，并针对各种媒体相关背景，形成有理有据的伦理决策论证。 学习目标： - 了解媒体伦理视角的历史与发展； - 理解主流理论方法与概念； - 能够运用这些知识发展有力的论证。 课程大纲： 1. **传播伦理的理论基础**：讨论数个伦理理论和视角，如结果主义和功利主义。这些理论为后续课程奠定基础，使学员能够从不同角度考虑伦理困境。 2. **媒体治理**：讨论媒体治理的思想发展。媒体治理指影响媒体行为的规则、规范和非正式社会、意识形态与经济过程的整体系统。首先介绍一些基本模型，然后概述现代治理模型的历史根源。 3. **实践中的传播伦理**：在这一部分，我们将应用前两个模块的知识，通过伦理决策制定方案，形成对伦理理论的合理论证。此外，学习媒体相关领域专业人员常见的伦理问题（如媒体娱乐、广告、新闻、数据分析和研究）。 4. **课程总结**：课程结束部分。 通过参加本课程，学员将具备在媒体领域内进行伦理反思和决策的能力。
Name:Theoretical building blocks of Communication Ethics
Description:In this section, we discuss several ethical theories and perspectives, such as Consequentialism and Utilitarianism. These theories serve as building blocks for the rest of the course: when you understand the most important aspects of each perspective, you are able to use the various perspectives to consider ethical dilemmas from different angles.
Name:Media Governance
Description:In this part of the course we will discuss the developments of ideas on media governance. Media Governance refers to the entire system of rules and regulation and informal societal, ideological and economical processes that influence the behavior of our media. We will start with some basic models and then give an overview of the (historical) roots of modern governance models.
Name:Communication Ethics in Practice
Description:In this section, we put our knowledge from the previous two modules to practice. With the use of an ethical decision making scheme, you can apply your knowledge of ethical theories to come to a well-substantiated argumentation for ethical decision making. In addition, you will learn about common ethical issues for professionals in a variety of media-related fields (e.g., media entertainment, advertising, journalism, big-data, and research).
Name:End of the course
Description:
Media Ethics and Governance About this course: This course explores some of the basic theories, models and concepts in the field of media ethics. We will introduce influential ethical theories and perspectives, explore changing societal demands and expectations of media creation and media use, and we will elaborate on existing ethical norms for media professionals. After following this course, you will be able to reflect on ethical dilemmas and develop a well-substantiated argumentation for ethical decision making in a variety of media-related contexts. Upon completion of this course, students should: • have knowledge of the history and development of perspectives on media ethics; • have knowledge of the dominant theoretical approaches and concepts; • be able to use this knowledge to develop a well-substantiated argumentation
