Leadership Through Design Innovation

所在平台: Coursera

课程主页: https://www.coursera.org/learn/leadership-design-innovation

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课程简介

课程名称:通过设计创新领导力 概述:当今职场需要一种新的领导风格,以激励和加速创新。设计提供了一种新颖的方式来发现市场机会,验证概念和降低风险,并为所有利益相关者提供价值。本课程将为您提供实践经验,运用以人本为中心的设计过程解决实际挑战,并要求您探索周围的世界。学习如何与最终用户互动,有效地框定问题,确定潜在解决方案,并构建原型,以测试假设,了解哪些可行(及哪些不可行)。然后深入了解将设计创新引入组织的多种方法。 课程大纲: 第一部分:利用设计原则进行创新与发现机会 描述:您将学习设计过程中的第一步是发现机会。以人本为中心的设计者通过深入特定用户环境来识别设计创新的重点领域。 第二部分:探索创意 描述:我们如何将发现的机会转化为新的可能性?在此模块中,我们将探索创意产生、草图绘制和故事板制作作为产生和传达想法的工具。 第三部分:通过原型学习 描述:人们通常将原型视为最终设计的“草稿”,但在本模块中,我们将教您以不同的方式看待原型:作为学习工具。我们将探讨如何最大化从原型中学习的方式,并迅速迭代以实现卓越成果。 第四部分:引领设计创新 描述:如何将设计创新引入组织并维持其持续发展?在此模块中,我们将学习理论和实用技巧,以帮助您领导一个能够定期生产创新产品、服务和系统的组织。

课程大纲

Part: 1

Title:Using Design Principles to Innovate and Find Opportunities

Description:You will learn that the first step in the design process is finding opportunities. Human-centered designers do so by immersing themselves in a particular user context to identify areas of focus for design innovation.

Part: 2

Title:Exploring Ideas

Description:How do we take the opportunities that we've uncovered and turn them into new possibilities? In this module we'll explore ideation, sketching, and storyboarding as tools to generate and communicate ideas.

Part: 3

Title:Prototyping to Learn

Description:It is easy to think of prototypes as “drafts” of the final design, but in this module we’ll teach you to think of prototypes a bit differently: as tools for learning. We will discuss approaches for maximizing the amount that you learn from prototypes, and iterating your way rapidly toward outstanding results.

Part: 4

Title:Leading Design Innovation

Description:How do you bring design innovation to your organization and sustain it over time? In this module we will learn theory and practical techniques to help you lead an organization that routinely produces innovative products, services, and systems.

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课程详情

Today’s workplace calls for a new style of leadership to embolden and accelerate innovation. Design offers a novel way to discover market opportunities, experiment to validate concepts and mitigate risk, and deliver value to all stakeholders. This course offers hands-on experience applying human-centered design process to real-world challenges, and requires you to explore the world around you. Learn how to engage with end users, effectively frame problems, identify potential solutions, and build prototypes to test assumptions and learn what works (and doesn’t). Then dive into a range of ways large and small to bring design innovation into your organization.

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