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所在平台: Coursera |
课程主页: https://www.coursera.org/learn/introduction-to-microsoft-dynamics-365
课程评论：没有评论
课程名称：微软Dynamics 365入门 课程概述：完成此课程的学习者将获得MB-910微软认证考试50%的折扣。充分利用微软Dynamics 365等客户关系管理（CRM）工具是加强与客户关系、帮助自己保持组织能力的有效方式。然而，面对如此全面的工具，您应该从哪里入手呢？在课程结束时，您将能够熟练使用Dynamics 365中的各种工具，并增强您的相关知识。 课程大纲： 1. Dynamics 365概述：学习完本周后，您将能够讨论Dynamics 365的关键功能，包括平台内的市场营销、销售和服务能力。 2. Dynamics 365营销概念简介：学习完本周后，您将能够讨论Dynamics 365营销的关键功能，包括生成和评分潜在客户、利用客户旅程自动化活动、电子邮件营销、事件管理及Dynamics 365客户洞察和客户声音的使用。 3. Dynamics 365销售概念简介：学习完本周后，您将能够讨论Dynamics 365销售的关键功能，包括潜在客户的资格认证、机会管理流程、订单和发票管理，以及Dynamics 365销售洞察和LinkedIn销售导航员的能力。 4. Dynamics 365客户服务概念简介：学习完本周后，您将能够讨论Dynamics 365客户服务的关键功能，包括案例生命周期、使用队列管理工作、历史分析，以及多渠道客户服务的能力。 5. Dynamics 365现场服务概念简介：学习完本周后，您将能够讨论Dynamics 365现场服务的关键功能，包括工单生命周期、资源和调度流程，以及包括调度助手和资源调度优化（RSO）的调度选项。 6. Dynamics 365共享功能简介：学习完本周后，您将能够整合与Dynamics 365有关的客户参与特性和选项，包括Dynamics 365客户参与应用程序、内置报告能力，以及Microsoft Teams、Excel、Word和Outlook的集成。您还将使用Power BI进行数据分析。 7. 课程总结：学习完本周后，您将能够将所有课程概念整合到成功使用微软Dynamics 365中。 通过本课程，您将掌握Microsoft Dynamics 365的核心功能，从而能在实际工作中提升客户关系管理的效率和效果。
Name:Introduction to Dynamics 365
Description:After completion of this week, you will be able to discuss key capabilities of Dynamics 365. This includes marketing, sales, and service capabilities within the platform.
Name:Introduction to Marketing Concepts in Dynamics 365
Description:After completion of this week, you will be able to discuss key capabilities of Dynamics 365 Marketing. This includes generating and scoring leads, using customer journeys to automate activities, email marketing, event management, and the use of Dynamics 365 Customer Insights and Customer Voice.
Name:Introduction to Sales Concepts in Dynamics 365
Description:After completion of this week, you will be able to discuss key capabilities of Dynamics 365 Sales. This includes qualifying leads, the opportunity management process, order and invoice management, and the capabilities of Dynamics 365 Sales Insights and LinkedIn Sales Navigator.
Name:Introduction to Customer Service Concepts in Dynamics 365
Description:After completion of this week, you will be able to discuss key capabilities of Dynamics 365 Customer Service. This includes case lifecycle, using queues to manage work, historical analysis, and the capabilities of Omnichannel for Customer Service.
Name:Introduction to Field Service Concepts in Dynamics 365
Description:After completion of this week, you will be able to discuss key capabilities of Dynamics 365 Field Service. This includes the work order lifecycle, resource and scheduling processes, and scheduling options including Schedule Assistant and Resource Schedule Optimization (RSO).
Name:Introduction to Shared Features in Dynamics 365
Description:After completion of this week, you will be able to integrate customer engagement features and options with Dynamics 365. This includes the Dynamics 365 customer engagement apps, built-in reporting capabilities, and integration of Microsoft Teams, Excel, Word, and Outlook. You will also conduct data analysis using Power BI.
Name:Program Recap
Description:After completion of this week, you will be able to integrate all of your course concepts into successful use of Microsoft Dynamics 365.
Learners who complete this course will receive 50% off of the MB-910 Microsoft Certification Exam. Being able to maximize your usage of a customer relationship management (CRM) tool like Microsoft Dynamics is a powerful way to strengthen relationships with customers and help keep yourself organized. But with tools that are so comprehensive, where do you begin? By the end of this course, you will be able to utilize the tools found within Microsoft Dynamics 365. You’ll build up your knowledge of
