Introduction to Business Analytics

所在平台: Coursera

课程主页: https://www.coursera.org/learn/introduction-to-business-analytics

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课程名称:商业分析入门 课程概述:商业分析入门课程将为您提供 Tableau 和商业分析的基础技能。您将接触到分析和洞察等基本概念,以及商业分析过程的基础步骤。您将学习企业使用的不同类型的分析,并了解数据分析生命周期框架。同时,您还将掌握分析师常用的一些基础项目管理技能,为实现目标奠定基础。 课程大纲: 1. **商业分析介绍**: - 这门课程是 Tableau 商业智能分析师专业证书的第一门课程。 - 在第一周,您将了解商业分析及商业智能分析师的角色,开始接触商业分析相关领域。 2. **数据分析生命周期**: - 第二周将深入探讨分析师在数据分析生命周期中的角色。 - 学习现实中的数据驱动业务以及分析在商业决策中的重要性,探讨各种分析类型如何解决商业问题。 3. **分析师的项目管理**: - 第三周将介绍项目管理的基础概念,重点是分析师与项目经理之间的密切合作。 4. **数据素养**: - 在最后一周,您将学习数据素养在此证书课程中的重要性,以及它与项目管理和商业分析的关系。 通过这门课程,您将为自己在商业智能分析领域的职业生涯打下坚实的基础。

课程大纲

Name:Introduction to Business Analytics

Description:Welcome to Introduction to Business Analytics, the first course of the Tableau Business Intelligence Analyst Professional Certificate! By enrolling in this course, you are taking the first step in starting your career in business intelligence analytics. In the first week of the course, you'll learn more about business analytics and what a business intelligence analyst does. You'll also start learning about a related field — business analysis. Let's get started!

Name:Data Analytics Lifecycle

Description:Welcome to the second week of the Tableau Business Analyst Professional Certificate! Last week, you learned about the differences between business analysis, business analytics, and data analytics. This week, you're going to dive deeper into the role that analysts play in the data analytics lifecycle. Specifically, you will learn about real data-driven businesses, the importance that analytics has on business decision-making, and the various types of analytics used to solve business problems. In addition, you will see how analysts use the data analytics lifecycle in order to best reach their goals. Let's begin!

Name:Project Management for Analysts

Description:Welcome to the third week of the Tableau Business Analyst Professional Certificate! Last week, you learned about the data analytics lifecycle. Since project managers often work closely with business analysts, this week, you'll be learning about foundational project management concepts. Let's begin!

Name:Data Literacy

Description:Welcome to the fourth and final week of the Tableau Business Analyst Professional Certificate! Previously, you learned about the relationship between project management and business analysis. Now, it is time to learn about the importance of data literacy in the context of this certificate. Time to dive in!

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课程详情

The Introduction to Business Analytics teaches you the foundational skills in Tableau and business analytics. You will be introduced to essential concepts like analytics and insights and the foundational steps of the business analysis process. You’ll learn about the different types of analytics that businesses use, and you’ll be introduced to a data analytics lifecycle framework. You’ll also learn some of the foundational project management skills often used by analysts, and you’ll arrive at a g

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