International Business II

所在平台: Coursera

课程主页: https://www.coursera.org/learn/international-business-2

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课程简介

课程名称:国际商务 II 课程概述:本课程《全球商业环境导论 II》专注于在国际经济中管理组织。基于《全球商业环境导论 I》,第二部分集中于组织层面及国际环境中的管理问题。课程旨在为学生提供必要的实践和研究基础知识与技能,以便成功地在跨国环境中运营组织。课程采用探究式的方法来理解全球商业环境中的管理,并回答以下问题:1. 什么是外币,汇率如何确定? 2. 如何在海外组织业务? 3. 如何将产品或服务调整到国际市场? 4. 在海外工作是什么样的,如何管理员工外派? 5. 如何在全球环境中启动、运营和发展小型或创业型企业? 6. 当前全球商业环境的状况如何?这种探究式的方法为学生提供了反思的机会,更好地理解如何在企业运营的全球环境中管理和领导组织。课程讲座以引人入胜的方式进行,鼓励学生进行反思和探究。讲座将以西班牙语和英语两种语言授课。 课程大纲: - 第1周:什么是外币,汇率如何确定? - 第2周:如何在海外组织业务? - 第3周:如何将产品或服务调整到国际市场? - 第4周:在海外工作是什么样的,如何管理员工外派? - 第5周:如何在全球环境中启动、运营和发展小型或创业型企业? - 第6周:当前全球商业环境的状况如何?

课程大纲

Name:Week 1

Description:What are Foreign Currencies and how are Exchange Rates Determined?

Name:Week 2

Description:How should you organize your business abroad?

Name:Week 3

Description:How do you adapt your product or service for the international market?

Name:Week 4

Description:What is it like to work abroad and how do you manage expatriates?

Name:Week 5

Description:How to start, operate and grow a small or entrepreneurial business in the global environment?

Name:Week 6

Description:What is the Current State of the Global Business Environment?

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课程详情

This course, Introduction to the Global Business Environment II, focuses on managing organizations in the international economy. Building on Introduction to the Global Business Environment I, this second course focuses on organizational level and management issues in international settings. The course prepares students with practical as well as research-based knowledge and skills necessary to successfully operating an organizational across borders. This course utilizes an inquiry based approach to understanding managing in the Global Business Environment and answering the following questions: 1. What are Foreign Currencies and how are Exchange Rates Determined? 2. How should you organize your business abroad? 3. How do you adapt your product or service for the international market? 4. What is it like to work abroad and how do you manage expatriates? 5. How to start, operate and grow a small or entrepreneurial business in the global environment? 6. What is the Current State of the Global Business Environment? This inquiry-based approach creates reflective opportunities for students to better understand managing and leading organizations in the global environment in which businesses operate. Lectures are delivered in an engaging manner which encourages reflection and inquiry. Course lectures will be delivered by the instructor in both Spanish and English.

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