Improving Customer Retention

所在平台: Coursera

课程主页: https://www.coursera.org/learn/improving-customer-retention

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课程简介

课程名称:提升客户留存 概述:本课程提供了对推动客户留存的策略和实践的全面理解,并将客户转变为忠实的支持者。内容涵盖客户留存的基础概念、忠诚度计划、客户满意度、营销策略、客户关系管理(CRM)、客户服务、反馈分析、消费者行为、品牌忠诚度和留存策略等。 目标受众:本课程适合负责团队和个人的团队领导、主管和管理层人员,以及希望提升客户留存率和忠诚度的专业人士。

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Name:Improving Customer Retention

Description:This course provides a comprehensive understanding of the strategies and practices that drive client retention and transform customers into loyal advocates. It covers the foundational concepts of customer retention, loyalty programs, customer satisfaction, marketing strategies, CRM, customer service, feedback analysis, consumer behavior, brand loyalty, and retention tactics.

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This course provides a comprehensive understanding of the strategies and practices that drive client retention and transform customers into loyal advocates. It covers the foundational concepts of customer retention, loyalty programs, customer satisfaction, marketing strategies, CRM, customer service, feedback analysis, consumer behavior, brand loyalty, and retention tactics. This course caters to team leaders, supervisors, and managers responsible for individuals and teams, as well as profess

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