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所在平台: Coursera |
课程主页: https://www.coursera.org/learn/foundations-of-business-intelligence
课程评论：没有评论
课程名称：商业智能基础 课程概述：这是Google商业智能证书的三门课程中的第一门，旨在帮助学生培养申请初级商业智能（BI）专业角色所需的技能。商业智能专业人士帮助组织获取合适的数据，利用数据促进业务增长与改进，并将洞察转化为实际行动。在本课程中，学员将了解商业智能专业人士在组织中的角色，并探索可在工作中使用的BI工具。 课程大纲： 1. **数据驱动的业务成果** 描述：开始学习商业智能以及BI分析师和工程师在组织中的角色。学员将发现BI专业人士用于制定商业决策和改善流程的工具和技术。同时，探索BI与数据分析之间的相似性和差异。 2. **商业智能工具与技术** 描述：探讨BI过程，包括与利益相关者的互动、利用工具最大化现有数据的价值以及应用快速监控的能力来做出明智的商业决策。此外，学员将开始建立职业资源，提升在线形象，发展网络和导师策略，并创建吸引未来雇主的投资组合。 3. **上下文对有目的洞察的重要性** 描述：从BI的角度考虑上下文的重要性。学员将探索数据限制，包括如何应对持续变化并及时获得全局洞察。还将发现BI专业人士用来预见和克服这些限制的策略。最后，学员将理解上下文如何影响指标。 4. **课程项目** 描述：最后，学员将完成一项课程项目，这是一个在工作场景中应用在本课程中所学技能和知识的机会。项目包括准备项目计划文件，并运用BI解决商业问题。 该课程通过实际应用和技能提升，帮助学员为商业智能领域的职业生涯做好准备。
Name:Data-driven results through business intelligence
Description:Begin learning about business intelligence and the roles of BI analysts and engineers within organizations. You’ll discover the tools and techniques BI professionals use to make business decisions and improve processes. In addition, you’ll explore the similarities and differences between BI and data analytics.
Name:Business intelligence tools and techniques
Description:Explore the BI process, which involves engaging with stakeholders, using tools to make the most of available data, and applying the power of rapid monitoring to make smart business decisions. In addition, you’ll start building career resources by enhancing your online presence, developing strategies for networking and mentorship, and creating a portfolio that will impress future hiring managers.
Name:Context is crucial for purposeful insights
Description:Consider the importance of context from a BI perspective. You’ll explore data limitations, including how to address constant changes and access big-picture insights in a timely manner. You’ll also discover strategies that BI professionals use to anticipate and overcome these limitations. Finally, you’ll develop an understanding of how context influences metrics.
Name:Course 1 end-of-course project
Description:Finally, you’ll complete an end-of-course project. The project is an opportunity to apply the skills and knowledge you developed during this course in a workplace scenario. For this project, you’ll prepare project planning documents and solve a business problem using BI.
This is the first of three courses in the Google Business Intelligence Certificate, which will help develop the skills needed to apply for entry-level roles as a business intelligence (BI) professional. People who work in BI help organizations access the right data, use data to help businesses grow and improve, and put insights into action. In this course, you’ll discover the role of BI professionals within an organization and explore BI tools you can use on the job. Google employees who curre
