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所在平台: Coursera |
课程主页: https://www.coursera.org/learn/fintech
课程评论：没有评论
课程名称：金融科技基础与概述 课程概述：我们的主要目标是帮助您理解金融科技（FinTech），并增强您在分析及向金融行业高管提出建议时的自信心及说服力。这是亚洲首个提供金融科技在线课程的MOOC，由香港科技大学（HKUST）推出，汇聚了多位来自亚洲顶尖商学院的教授及行业专业人士的观点。香港科技大学在多项独立评估中，多年来被评为全球第一的EMBA项目、亚洲第一的金融项目和亚洲顶尖MBA项目。 课程“金融科技基础与概述”结合了香港科技大学在商业、金融和技术领域的优势，着眼于这一重要的科技及商业创新领域，使学习者能够深入了解全球最先进的金融科技市场的变化，因为亚洲在金融科技的采用和创新方面处于全球领先地位。 课程大纲： 1. 模块名称：金融科技简介 模块描述：在第一周中，学生将从大型企业（以及行业内的“老鸟”）、创业者、投资者和消费者的多个角度，全面认识金融科技的含义。通过探讨金融科技的定义及其非定义，建立学生对机会和变革更好的理解基础。 2. 模块名称：金融科技的商业应用 模块描述：金融科技的商业应用主要涉及金融科技领域的金融部分，在此模块中，我们将考察六类金融科技应用，包括借贷与个人理财、众筹与商业融资、支付与零售交易、股权、交易与投资应用、各种加密货币以及银行基础设施和工具。 3. 模块名称：金融科技的技术 模块描述：了解支持金融科技的技术非常重要，本模块将简要介绍支撑金融科技业务变革的各个技术领域，包括身份和隐私技术、区块链和加密、数据分析、大数据、人工智能与自动化以及消费者技术创新。此次介绍是针对商业经理或商科学生的，并不旨在吸引技术极客的注意。 4. 模块名称：金融科技对成熟企业的影响 模块描述：在我们了解金融科技市场应用和技术的基础上，接下来的模块将探讨金融科技变革及其挑战对现有金融服务公司的影响，并关注金融科技的当前和未来趋势。本模块在最终测验后以一个课程项目结束，学生需向一家大型亚太银行的高层管理者提出利用并应对金融科技挑战与机遇的建议。
Name:Introduction to FinTech
Description:In this module (week one), students will gain a multi-dimensional perspective on what FinTech means from the perspective of large firms (and older participants in the industry - e.g. dinosaurs), entrepreneurs, investors, and consumers. Examining what FinTech is, or is not, provides a foundations upon which students can build for better understanding of opportunities and changes.
Name:FinTech Business Applications
Description:The Business Applications of FinTech are essentially the Fin part of the FinTech world, and in this module, we will examine applications across six categories of FinTech, including lending and personal finance, crowd-finding and business financing, payments and retail transactions, equity, trading and investment applications, various types of cryptocurrencies, and banking infrastructure and tools.
Name:The Tech of FinTech
Description:The Technology enabling and supporting FinTech is important to understand, and this module provides a brief introduction to each of the areas of technology that enable FinTech business changes, including identity and privacy technologies, blockchain and encryption, big data analytics, AI and automation, and consumer tech innovations. This introduction is designed to be at a level appropriate for business managers or students of business, and is not intended to excite or engage tech geeks.
Name:FinTech Implications for Established Business
Description:Building on our understanding of FinTech market applications and FinTech technologies, we move in this module to examine the implications of FinTech changes and challenges for existing financial services companies, and we look at current and future trends in FinTech world-wide. This module concludes, after the final quiz, with a final course project in which students will present their recommendations for senior managers of a large, established Asia-Pacific bank to take advantage of and respond to FinTech challenges and opportunities.
Our primary goal is to help you to understand FinTech and to become more confident and persuasive in your ability to analyze and make recommendations to executives within the finance industry regarding how to react to these changes. This FIRST MOOC ON FINTECH IN ASIA-PACIFIC offered by HKUST presents the insight of several professors from the top business school in Asia as well as perspectives from industry professionals. HKUST has been ranked for many years as the No.1 EMBA program in the world, as the number one Finance program in Asia, and as the top MBA program in Asia by multiple independent rating and review journals and surveys. This course "FinTech Foundations and Overview" offers the combined strengths of HKUST in Business, Finance, and Technology as one the world's leading academic institutions on an important area of technology and business innovations. For learners from outside Asia, this also gives an insight into changes happening in the most advanced FinTech markets of the world, since Asia leads worldwide in FinTech adoption and creative innovations.
