|
所在平台: Coursera |
课程主页: https://www.coursera.org/learn/establish-clients-for-life-with-buyers
课程评论：没有评论
课程名称：终生客户关系与买家建立 概述：该课程探索房地产代理商在与买家合作时采取的全面方法。您将学习如何产生买家潜在客户、进行房产展示，以及如何在交易结束后维持客户关系，以及所有介于其中的必要步骤。 通过本课程的学习，您将能够解释房地产代理商如何： 1. 管理整个买方生命周期，从潜在客户到成功签约。 2. 寻找买方潜在客户，并了解如何引导他们。 课程大纲： 1. **与买家合作**：欢迎来到“与买家合作”模块。您将学习如何将自己定位为潜在买家的可信专家，以及寻找买家潜在客户的途径。同时，您将了解到如何创造不可战胜的买客体验，从而不断扩大您的客户数据库。 2. **买家咨询**：欢迎来到“买家咨询”模块。该模块将帮助您准备并进行买家咨询，并最终签署独占买方代理协议。 3. **为潜在买家寻找房屋**：欢迎来到“为潜在买家寻找房屋”模块。您将理解向潜在买家展示房屋的流程，学习如何识别不同的购买信号，并通过提问揭示买家的需求，同时保持您的受托责任。 4. **代表买家提出报价和谈判**：欢迎来到“代表买家提出报价和谈判”模块。您将学习如何利用数据来教育潜在买家并帮助他们写出强有力的竞争性报价。同时，您还将学习如何准备、撰写和递交报价，了解与买家合作中的常见谈判点，并发展有助于您和买家赢得更多交易的谈判技巧。 5. **从合同到成交的买方交易**：欢迎来到“从合同到成交的买方交易”模块。该模块将教育您作为买方代理的职责，从合同签署到买家入住新家及其后。您将学习保护交易的策略，确保交易在签约时不会失败。 6. **与买家的关系维护**：欢迎来到“与买家的关系维护”模块。您将学习如何在成交后维持与买家的关系，以增值的方式持续发展您的客户数据库。同时，您还将了解一些后期行政任务，帮助您为未来和新的交易设定成功基础。 7. **总结与收尾**：请在开始同行评审项目之前观看和阅读“终生客户关系与买家建立”的复习材料。 通过本课程，您将掌握建立和维持长久客户关系的关键策略和技能。
Name:Working with Buyers
Description:Welcome to Working with Buyers, the first module of Establish Clients for Life with Buyers. This module will educate you on how to position yourself as a trusted expert for potential buyers and the places where you can find buyer leads. You will also learn how to create an unbeatable buyer-client experience that continues to grow your database over time.
Name:Buyer Consultations
Description:Welcome to Buyer Consultations, the second module of Establish Clients for Life with Buyers. This module will help you prepare for and conduct a buyer consultation that ends with a signed exclusive buyer agency agreement.
Name:Find Homes for Potential Buyers
Description:Welcome to Find Homes for Potential Buyers, the third module of Establish Clients for Life with Buyers. This module will help you understand the process of showing homes to potential buyers. You will learn how to recognize different buying signals and how to ask questions to uncover buyers needs, all while maintaining your fiduciary duties.
Name:Make Offers and Negotiate on Behalf of Buyers
Description:Welcome to Make Offers and Negotiate On Behalf of Buyers, the fourth module of Establish Clients for Life with Buyers. This module will teach you how to use data to educate your potential buyers and help them write strong, competitive offers. You will also learn how to prepare for, write, and deliver offers on behalf of your buyers. You will discover common points of negotiation when working with buyers and start to develop negotiation skills that will help you and your buyers win more deals.
Name:Buyer Transactions from Contract to Close
Description:Welcome to Buyer Transactions from Contract to Close, the fifth module of Establish Clients for Life with Buyers. This module will educate you on your responsibilities as a buyer's agent from contract until when buyers are in their new home and beyond. You will learn strategies for protecting transactions to ensure that deals do not fall through at the signing table.
Name:Maintaining Relationships with Buyers
Description:Welcome to Maintaining Relationships with Buyers, the final module of Establish Clients for Life with Buyers. This module will educate you on different ways you can maintain relationships post-closing in ways that come from value and continue to grow your database. You will also learn about the various post-close administrative tasks that help set your business up for success in future and new transactions.
Name:Summary and Wrap-Up- Establish Clients for Life with Buyers
Description:Please watch and read the review materials for Establish Clients for Life with Buyers before beginning the Peer Review Project.
The Establish Clients for Life with Buyers course explores the comprehensive approach that real estate agents take when working with buyers. You will learn how to generate buyer leads, conduct property showings, and nurture client relationships beyond the transaction’s conclusion, and all the essential steps in between. By the end of this course, you'll be able to explain how real estate agents: 1. Manage the entire buyer lifecycle, from lead to closed contract. 2. Find buyer leads and how th
