English for Working Together in Business

所在平台: Coursera

课程主页: https://www.coursera.org/learn/english-for-working-together-in-business

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课程简介

课程总结:商业合作英语课程 本课程名为“商业合作英语”,旨在探讨各部门和团队如何合作以实现商业成功。课程内容涵盖人力资源、管理和市场营销等主题,帮助学员掌握相关词汇和理念。我们还将讨论工作任务与生活平衡的重要性,提升学员在商务场合中使用英语的能力,包括被动语态、不可数名词、提供建议以及日期和数字的使用。 课程大纲如下: 第一部分:人力资源 本周的重点是人力资源,学习企业如何招聘、雇用和培训员工。我们将探讨企业吸引和留住优秀员工的方法,以及求职面试的技巧。同时,学员将听取人力资源专业人士对当前趋势和挑战的见解,并学习在多种商务场合中使用被动语态的句子。 第二部分:管理 本周讨论人和团队的管理。学员将阅读关于总经理所面临的挑战的案例,倾听关于会议和员工认可的内容,以增强管理相关英语词汇。此外,课程还将介绍如何在商务交流中使用可数名词和不可数名词。 第三部分:市场营销 本周的主题是市场营销。学员将学习市场团队的主要活动,包括分析、规划和推广。我们将阅读市场营销的基本理念,倾听关于产品推广和销售渠道的讲解,并学习如何在美国商业环境中处理数字的表达。 第四部分:工作与生活平衡 本周关注当前的职场话题,学习工作与生活平衡对企业和员工的益处,从而避免压力和职业倦怠。我们将讨论为何越来越多的公司采用远程或混合工作模式,以及这将如何成为未来工作的一部分。此外,还将学习如何考虑可能的选择并提出建议。 通过本课程,学员将增强在商业环境下的英语沟通能力,理解团队合作的重要性,实现工作与生活的和谐统一。

课程大纲

Part: 1

Title:Human Resources

Description:This week, you’ll learn about human resources—the ways that companies recruit, hire, and train their employees. We’ll think about how companies attract and keep the best people to make their organization successful and learn about job interviews and how to do well if you’re being interviewed. You’ll also hear a human resources professional discuss current trends and challenges in this important field. Finally, you’ll learn how to use passive voice sentences in many business situations.

Part: 2

Title:Management

Description:Management of people and teams is the focus of this week’s lesson. You will read about a challenge for a general manager and listen to passages about meetings and staff recognition. Through these passages, you will reinforce your management related vocabulary in English. You will also learn about how to use count and noncount nouns in business communication.

Part: 3

Title:Marketing

Description:Marketing is our topic for this week. Analysis, planning, and promotion are major activities for a marketing team. We will read about basic ideas of marketing and listen to passages about the promotion and placement of products. We will also learn about how to speak, read, and write about numbers in American business contexts.

Part: 4

Title:Work-Life Balance

Description:This week, we’ll look at some very current topics in the world of work. You’ll learn about the benefits to both companies and employees when workers balance their lives to avoid stress and burnout. We’ll hear about why many companies are turning to remote or hybrid work and how this is becoming a part of the future of work. You’ll also learn useful ways to consider possible options and make recommendations.

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课程详情

In this course, we will delve into some business topics that illustrate how all company departments and teams need to work together to be successful. We will have some interesting topics learning vocabulary and ideas about human resources, management, and marketing. All of these departments need to work well together to avoid confusion and to be productive and efficient. We will also cover the very important topic of balancing our work tasks and our life outside of work. You will also learn about the language skills of passive voice, non-count nouns, making recommendations, and using dates and numbers in business situations.

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