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所在平台: Coursera |
课程主页: https://www.coursera.org/learn/dataviz-project
课程评论：没有评论
课程名称：使用 Tableau 进行数据可视化项目 概述：在这个以项目为基础的课程中，学员将按照自己的兴趣创建一个值得分享的单框或多框数据故事，最终在 Tableau Public 上展示。课程将逐步指导学员使用在该专业化课程中学到的所有技能来完成项目。学员首先会撰写项目提案，明确项目目标，包括希望通过数据回答或探索的问题。接下来，学员将寻找能够提供所需信息的数据，并将数据导入 Tableau 进行分析准备。然后，学员将创建一个仪表板，以便深入探索数据并识别有意义的洞察。接下来，会通过叙述形式为数据故事赋予结构。最后，学员将参考设计检查清单，制作最终的可视化或数据故事。这是展示自己能力的机会，学员应大胆设想，并对自己的技能充满信心。 课程大纲： 1. **入门与里程碑 1：开发项目提案** - 学员将撰写项目提案，涵盖项目的“谁、什么、为什么和如何”，以及预见的挑战。提案包括具体的商业案例或个人目标、预期结果、目标受众需求描述、数据集描述和可预见的挑战。 2. **里程碑 2：数据导入与准备** - 学员将获取支持项目提案的数据集，将其导入 Tableau，并为分析做好准备。 3. **里程碑 3：探索性分析** - 学员将利用所学技能对数据进行探索性分析，识别关键指标并创建 KPI，使用这些 KPI 创建仪表板，以便进行比较视图和“链接筛选”。需要确保可视化展示出该专业化的视觉和认知设计原则，并利用层次结构、动作、筛选和参数等高级功能。 4. **里程碑 4：故事讲述与故事板制作** - 学员将暂时离开数据可视化软件，开始为数据故事结构化。学员将定义数据故事的基本叙事线索，或草拟数据可视化所传达的叙述描述。 5. **里程碑 5：最终呈现** - 学员将应用设计检查清单中的设计元素，确保满足利益相关者的目标，并完成针对受众需求的设计。该阶段将运用整个专业化课程中学到的认知和视觉设计概念，创作出给观众留下深刻印象的可视化或数据故事。
Name:Getting Started and Milestone 1: Develop a Project Proposal
Description:In this first milestone, you will write a project proposal that will capture the “who, what, why and how” of your project plus any challenges that you foresee along the way. Your proposal will include: a specific business case or personal objective, any intended outcomes, a description of the needs of the intended audience, a description of the dataset to be used, and any foreseeable challenges.
Name:Milestone 2: Importing and Prepping the Data
Description:In milestone two, you will acquire the dataset that supports your project proposal, import it into Tableau, and prepare the data for analysis.
Name:Milestone 3: Exploratory Analysis
Description:In this milestone, you will use the skills that you have learned in the specialization to perform exploratory analysis of your data. You will identify key metrics in the data and create KPIs, and you will use those KPIs to create dashboards that allow for comparative views and “brushing and linking.” This will allow us to begin to think about the proper context of developing an explanatory analysis that will form the basis for the remaining milestones. Be sure your visualizations demonstrate the visual and cognitive design principles learned throughout the Specialization, and make use of advanced features like hierarchies, actions, filters and parameters.
Name:Milestone 3: Exploratory Analysis and Dashboard Submission
Description:In this module, you will continue to work through Milestone 3, your exploratory analysis and dashboard creation as outlined in the third week. You will then submit your deliverables for peer review.
Name:Milestone 4: Storytelling and Storyboarding
Description:In this milestone, you will take a short but essential break from the data visualization software and begin to give structure to your data stories. You will define the basic story arc of your data story, or draft a narrative description of what your data visualization communicates. You have started that process in the previous milestones, but now we will start assembling our story using Story Points.
Name:Milestone 5: Final Presentation
Description:In this final milestone, you will apply design elements from our design checklist. You have met the goals of the stakeholder’s and will complete your design to meet the needs of the audience. You will apply the cognitive and visual design concepts learned throughout this Specialization and create a visualization or data story that leaves a lasting impression with your audience.
In this project-based course, you will follow your own interests to create a portfolio worthy single-frame viz or multi-frame data story that will be shared on Tableau Public. You will use all the skills taught in this Specialization to complete this project step-by-step, with guidance from your instructors along the way. You will first create a project proposal to identify your goals for the project, including the question you wish to answer or explore with data. You will then find data that will provide the information you are seeking. You will then import that data into Tableau and prepare it for analysis. Next you will create a dashboard that will allow you to explore the data in depth and identify meaningful insights. You will then give structure to your data story by writing the story arc in narrative form. Finally, you will consult your design checklist to craft the final viz or data story in Tableau. This is your opportunity to show the world what you’re capable of - so think big, and have confidence in your skills!
