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所在平台: Coursera |
课程主页: https://www.coursera.org/learn/crisis-communications
课程评论:没有评论
课程名称:危机沟通 课程概述:危机沟通课程旨在赋予专业人士应对危机情况的知识和技能,通过访谈有效地应对各种危机。 课程大纲: 1. 模块一:危机沟通 描述:完成本模块后,学习者将能够识别不同危机的独特特征,并了解如何相应地做出反应。 2. 模块二:危机干预 描述:完成本模块后,学习者将发现如何应用个人伦理规则来促进记者与企业沟通者之间的关系。 3. 沟通与表现专业化结论 描述:随着我们的专业化课程接近尾声,我们告别之际。我们探索了说服性沟通、媒体的作用以及危机管理,增强了对有效沟通的理解。带着对所获得知识的感激,我们踏上新旅程,具备应对沟通复杂性的技能。
Name:Module I: Crisis Communications
Description:Upon completion of this module, learners will be able to recognise the unique characteristics of different crises and how to respond accordingly.
Name:Module II: Intervening in a Crisis
Description:Upon completion of this module, learners will have discovered how to apply personal ethical rules to facilitate relationships between journalist and corporate communicators.
Name:Communicating with Presence Specialization Conclusion
Description:As our specialization draws to a close, we say goodbye. We have explored persuasive communications, the role of the media, and crisis management, enhancing our understanding of effective communication. With gratitude for the knowledge gained, we embark on new journeys, equipped with skills to navigate the complexities of communication.
Crisis Communications is designed to empower professionals with the knowledge and skills to effectively navigate and respond to crisis situations through interviews.