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所在平台: Coursera |
课程主页: https://www.coursera.org/learn/communicating-with-the-public
课程评论：没有评论
课程名称：与公众沟通 课程概述：本课程扎根于戏剧、新闻和人文学科的实践，提供了一系列工具和技巧，帮助你提升公众沟通能力，特别是在向普通观众描述你工作的过程中。不论是30秒的电梯推销，还是向大型组织发言，“与公众沟通”将增强你在任何演讲沟通场景中的自信心。 课程大纲： 1. 引言：大主题概述 2. 受众与自我 3. 确定目标与寻找共同点 4. 为你的大主题提供支持内容 5. 媒体采访准备（Marcy McGinnis） 6. Marcy的演讲技巧 7. 媒体采访：良好与不良的典范 8. 故事导论 9. 故事基本原则 10. 故事结构 11. 青霉素的故事 12. 使用“故事是什么”表单 13. 总结：将所有内容串联起来 该课程将帮助你掌握有效的沟通策略，提升向公众传达信息的能力，是希望在各种场合中自信表达自己的理想选择。
Name:Communicating with the Public: Overview
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Name:Part 1: Introduction to The Big Idea
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Name:Part 2: The Audience & You
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Name:Part 3: Defining Your Goal & Finding Common Ground
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Name:Part 4: Supporting Content for Your Big Idea
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Name:Part 5: Preparing for a Media Interview with Marcy McGinnis
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Name:Part 6: Marcy's Presentation Tips
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Name:Part 7: The Media Interview: Vision of Good (and Bad)
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Name:Part 8: Introduction to What's the Story?
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Name:Part 9: Story Fundamentals
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Name:Part 10: The Story Structure
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Name:Part 11: The Story of Penicillin
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Name:Part 12: Using the What's the Story Form
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Name:Part 13: Summary—Tying it All Together
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Rooted in theater, journalism and humanities practices, this course presents tools and techniques that help you improve your public-facing communication skills, particularly when describing your work to a lay audience. Whether it’s a 30-second elevator pitch or speaking to a large organization, “Communicating with the Public” will boost your confidence in any speech-communication scenario.
