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所在平台: Coursera |
课程主页: https://www.coursera.org/learn/building-fintech-startups
课程评论：没有评论
课程名称：在新兴市场建立金融科技创业公司 概述：在新兴市场启动小型企业可以带来丰厚的回报。这个过程中，很多企业家精神的机会源于需求或解决实际问题的驱动力。因此，新兴市场常常为颠覆性创新提供巨大机遇。企业家精神促进了经济增长并积极应对社会问题，帮助一些社区繁荣发展。随着金融科技的崛起，利用云计算、区块链和机器学习等技术的金融解决方案已绕过或与传统金融机构合作，服务新的市场。 本课程将从“什么是企业家精神？”开始，逐步介绍常用的商业计划工具，如设计思维和商业模式画布。设计思维是一种鼓励创业公司专注于用户中心的产品和服务的方法论。同时，课程还涉及监管、知识产权、融资和增长等对创业公司至关重要的主题。 我们邀请了许多专家，他们教导和支持创业者。课程中将与多家处于不同创业阶段的公司进行探讨，例如Zlto（数字货币）、Yoco（移动支付）、Proof of Steak（替代资产投资）和Kuba（小企业的数字中介）等。 我们将学习到，没有“准备好”或“选择完美时机”成为企业家的说法。你已经是一个创业者，所以让我们通过这门课程与全球同伴一起迈出下一步。这门课程适合每个人，而不仅仅是对金融科技感兴趣的人。 课程大纲： 1. 企业家精神基础 - 描述：欢迎来到金融科技创业的第一周！我们将讨论什么是企业家精神、成为企业家的意义，以及新兴市场的定义。随后，我们讨论创业公司的典型阶段，并介绍真实金融科技创业公司的成长历程，帮助你在自己的创业道路上前行。 2. 启动前阶段 - 描述：欢迎来到第二周！这周我们将进入创意构思和设计思维过程，讨论人们如何解决问题和寻找解决方案，并分享工具和经验。你将听到Kuba、Zlto和Yoco的创始人谈他们的产品以及如何关注客户需求。 3. 启动阶段 - 描述：第三周我们将探讨创业公司的构建，讲解法律基础、监管环境和创业融资等问题。这些问题对创业公司有重大影响，我们将听取专家和企业家的见解以及他们的实际经验。 4. 成长与扩展支持 - 描述：恭喜你到达最后一周！本周讲解创业者成功和成长所需的支持类型。在同伴评审作业中，你需要采访一位创业者，了解他们创建公司的历程。此外，我们将分享一些关于Aerobotics和Custos等公司的案例研究，深入探讨他们的成长经历。
Name:Foundations of Entrepreneurship
Description:Welcome to week 1 of building fintech startups! We begin with the basics by discussing: What is entrepreneurship? What does it mean to be an entrepreneur? What is an emerging market? Then we discuss the typical stages of a startup. To make this more practical, we also introduce you to real fintech startups and their journeys that will help you on your journey. Don’t worry if you don’t have a fintech background, this course is for anyone and everyone interested in entrepreneurship.
Name:The Prestartup Phases
Description:Welcome to week 2! We’re glad you’ve continued your entrepreneurial journey. This week gets into ideation and the design thinking process. We respond to questions on: How do people tackle their problems and find solutions? What tools can we use to figure this out? Rael, Kungela and Sarah-Anne share their insights and experiences. You will also hear from Jacques (Kuba), Allan (Zlto) and Katlego (Yoco) speaking about their products and how they learnt to keep the customers in mind.
Name:The Startup
Description:You’ve reached week 3 when we will see how startups are built. Congratulations for keeping going! This week we look at the legal foundations, regulatory environment and startup funding. These questions can have significant consequences for a startup: How to ensure you’re complying with your countries laws? Do you understand the implications of giving equity away? You’ll hear from experts and entrepreneurs as to how they approached these questions. From our case studies, we share some practical experiences and considerations.
Name:Support for Growth and Scale
Description:You’re in the final stretch. Congratulations on reaching week 4 which is about support opportunities for entrepreneurs. To start, we'll introduce you to the types of support entrepreneurs need to be successful and grow. In the Peer Review assignment, you will need to ask an entrepreneur about their journey creating a startup. To interview someone it’s best to check the assignment ahead of time in order to have enough opportunity to complete this task. We also have a few bonus case studies (Aerobotics and Custos) who we interviewed about their journeys growing startups.
Starting a small business in an emerging market can be very rewarding. Many of entrepreneurship opportunities in emerging markets arise out of necessity, or the drive to solve a real need or a social problem. Thus emerging markets often offer huge opportunities for disruptive innovation. Entrepreneurship has contributed to economic growth and been able to respond to social problems, helping some communities prosper. With the rise of fintech, financial solutions using technologies such as the cloud, blockchain and machine learning have by-passed or partnered with established financial institutions to serve new markets. This course takes us through the basics from “What is entrepreneurship?” to applying commonly used business planning tools, such as design thinking and business model canvas. Design thinking is a methodology that encourages startups to focus on user-centric products and services. There are also insights on topics like regulation, intellectual property, funding and growth that are important for startups. I’ve invited along experts who teach and support entrepreneurs. This includes some really interesting people in various stages of their start-up business development. We will be talking with Zlto (a digital currency), Yoco (mobile payments), Proof of Steak (alternative asset investment) and Kuba (a digital ‘middleman’ for small businesses) to name a few. As we will learn, there is no such thing as being ‘ready’ or, choosing the ‘perfect time’ to become an entrepreneur. You are already one, so let’s take the next steps on your entrepreneurial journey by joining your peers around the world on this course. This course is for everyone, and not only those interested in only fintech.
