Corporate Strategy

所在平台: CourseraArchive

课程类别: 其他类别

大学或机构: CourseraNew

课程主页: https://www.coursera.org/archive/corporate-strategy

课程评论:没有评论

第一个写评论        关注课程

课程简介

University of Illinois at Urbana-Champaign

课程大纲

This module focuses on the fit between corporate strategy and organizational structure with particular emphasis on diversification strategy and multidivisional structure. It seeks to explain why we observe patterns in the matching of corporate-level strategy and organizational structure.

课程评论(0条)

课程详情

In this course you will learn how corporations create, capture, and maintain value, going beyond the management of a single line of business. It is thus a complement to (and should typically follow) a course on Business Strategy, which focuses on developing and sustaining competitive advantage for a single business unit. Here, you will be able to better understand and learn the tools to analyze and manage decisions from a corporate-level perspective, which emphasizes the management of multiple businesses and multiple stakeholders. Examples of such decisions include vertical integration, diversification, mergers and acquisitions, strategic alliances, international expansion, global strategy, corporate governance and corporate social responsibility. You will: • Understand how corporations create and capture value as multi-business enterprises. • Learn tools and frameworks to assess choices regarding corporate scope, corporate transactions and global strategy. • Learn to analyze complex business situations and develop coherent corporate strategies. • Understand the role of corporate governance and stakeholder management in modern companies. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu.

企业战略:在本课程中,您将学习企业如何创造,获取和维持价值,而不仅仅是单一业务的管理。因此,它是对(通常应遵循)业务战略课程的补充(该课程侧重于开发和维持单个业务部门的竞争优势)。在这里,您将能够更好地理解和学习从公司级角度分析和管理决策的工具,该工具强调了对多个业务和多个利益相关者的管理。此类决策的例子包括垂直整合,多元化,并购,战略联盟,国际扩张,全球战略,公司治理和公司社会责任。 你会: •了解公司如何创造和获取作为多业务企业的价值。 •学习工具和框架,以评估有关公司范围,公司交易和全球战略的选择。 •学习分析复杂的业务情况并制定连贯的公司战略。 •了解现代公司中公司治理和利益相关者管理的作用。 本课程是伊利诺伊大学提供的iMBA的一部分,该大学是一种灵活且获得完全认可的在线MBA,其价格极具竞争力。有关更多信息,请参见本课程中的“资源”页面和onlinemba.illinois.edu。

课程标签

0人关注该课程

主题相关的课程