Competitive Strategy

开始时间: 04/22/2022 持续时间: Unknown

所在平台: CourseraArchive

课程类别: 其他类别

大学或机构: CourseraNew

课程主页: https://www.coursera.org/archive/competitive-strategy

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课程详情

In this six-module course, you will learn how businesses and organizations behave in situations in which strategic decisions are interdependent, i.e. where my actions affect my competitors' profits and vice versa. Using the basic tools of game theory, we will analyse how businesses choose strategies to attain competitive advantage. This course is also available in Chinese. Please go to our course catalog to access the Chinese version of Competitive Strategy.

竞争策略：在这一包含六个模块的课程中，您将学习企业和组织在战略决策相互依赖的情况下的行为，即我的行为影响竞争对手的利润，反之亦然。使用博弈论的基本工具，我们将分析企业如何选择战略以获得竞争优势。本课程也有中文版本。请访问我们的课程目录以访问中文版的《竞争策略》。

课程大纲

In this module, we introduce the basic concepts of game theory and use strategic games to learn competitor analysis. We answer “what is a strategy?” and look at the different ways to determine a best or dominant strategy. We also discuss the concepts of Nash Equilibrium and Prisoners’ Dilemma - and learn that it is important to anticipate and take into consideration the actions of the other players. Lastly, we analyse what happens when we change the game from simultaneous (where everybody acts at the same time) to sequential (where players move after each other).

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课程简介

In this six-module course, you will learn how businesses and organizations behave in situations in w