Career Brand Development and Self-Coaching

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课程主页: https://www.coursera.org/archive/career-brand-development-self-coaching

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课程简介

The State University of New York

课程大纲

Welcome to the course! The introductory module takes you through all stages of developing and strengthening the functional component of your career brand. In this week, you will learn how to use strategic management models and techniques for enhancing your skills portfolio. You will also engage in creating an effective instrument for organizing, directing, and monitoring your skill-building activities (“The Skill-Building Dashboard, or Skill-Builder”). You’ll continue exercising in Career Development Lab and learn how to develop an effective tool (“The T-Portfolio”) for gathering and organizing samples of standards, best practices, assessment instruments and techniques in your chosen field. Your instructors for this week are Amy Giaculli and Val Chukhlomin.

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课程详情

In this course, you will engage in developing and strengthening the functional component of your career brand. Acting as “your own Chief Executive Officer” (P. Drucker), you will learn how to use strategic management models and techniques for enhancing your skills portfolio. You will learn how to increase your human capital by developing and documenting high-demand marketable skills. After completing this course, you will be able to: - Implement business strategy and models and tools, such as benchmarking and SWOT analysis, for identifying and analyzing your competitive strengths and addressing competency gaps in a skill-based, competitive job selection context; - Understand evidence-based, data-driven skill assessment methodologies and techniques; - Select appropriate assessment tools and apply them for a thorough, accurate, evidence-based and data driven self-assessment of your transferable skills; - Create your critical competency profile ("The Self-Assessment Grid for Evaluation, or SAGE") and use it as an effective instrument for an objective, 360 degree self-assessment of your competitive strengths and competency gaps; - Create and use an effective instrument for organizing, directing and monitoring your skill-building activities (“The Skill-Building Dashboard, or Skill-Builder”); - Develop an effective tool (“The T-Portfolio”) for gathering and organizing samples of standards, best practices, assessment instruments and techniques in your chosen field; - Effectively organize your self-management information system to systematically collect and analyze job-related data, evaluate and assess required competencies and skills, develop and implement plans for self-improvement, and monitor your progress; - Develop and implement a realistic performance metric for your career development activities ("Your Present Job Market Value"); - Engage in self-coaching to support active self-development.

职业品牌发展和自我指导:在本课程中,您将参与发展和加强职业品牌的功能组成部分。作为“您自己的首席执行官”(P. Drucker),您将学习如何使用战略管理模型和技术来增强技能组合。您将学习如何通过开发和记录高需求的可销售技能来增加人力资本。完成本课程后,您将能够: -实施业务战略,模型和工具,例如基准测试和SWOT分析,以识别和分析您的竞争优势并解决基于技能的竞争性工作选择背景下的能力差距; -了解基于证据的,数据驱动的技能评估方法和技术; -选择适当的评估工具,并将其应用于对可转让技能的全面,准确,基于证据和数据驱动的自我评估; -创建关键的能力概况(“评估自我评估网格,即SAGE”),并将其用作对您的竞争优势和能力差距进行客观,360度自我评估的有效工具; -创建并使用有效的工具来组织,指导和监视您的技能培养活动(“技能培养仪表板或技能培养者”); -开发一种有效的工具(“ T型档案”),以收集和组织所选领域的标准,最佳实践,评估工具和技术的样本; -有效地组织您的自我管理信息系统,以系统地收集和分析与工作相关的数据,评估和评估所需的能力和技能,制定和实施自我完善计划,并监控您的进度; -为您的职业发展活动制定和实施切合实际的绩效指标(“您当前的工作市场价值”); -进行自我指导以支持积极的自我发展。

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