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所在平台: CourseraArchive 课程类别: 其他类别 大学或机构: CourseraNew |
课程主页: https://www.coursera.org/archive/analytics-business-metrics
课程评论：没有评论
Duke University
This Coursera Specialization: Excel to MySQL: Analytic Techniques for Business, is about how 'Big Data' interacts with business, and how to use data analytics to create value for businesses. This specialization consists of four courses and a final Capstone Project, where you will apply your skills to real-world business process. You will learn to perform sophisticated data-analysis functions using powerful software tools such as Microsoft Excel, Tableau, and MySQL. To learn more, watch the video and review the specialization overview document we provided. In the first course of the specialization: Business Metrics for Data-Driven Companies, you will be able to learn best practices for using data analytics to make any company more competitive and more profitable; learn to recognize the most critical business metrics and distinguish those from mere data; understand the vital but different roles business analysts, business data analysts, and data scientists each play in various types of companies; and know exactly the skills required to be hired for, and succeed at, these high-demand jobs. Finally, using a 20-item checklist for evaluating a business, you'll be able to score any company on how effectively it is embracing big data culture. Digital companies like Amazon, Uber and Airbnb are transforming entire industries through their creative use of big data. You’ll understand why these companies are so disruptive, and how they use data-analytics techniques to out-compete traditional companies.To get started, please begin with the video 'About This Specialization.'I hope you enjoy this week's materials!
In this course, you will learn best practices for how to use data analytics to make any company more competitive and more profitable. You will be able to recognize the most critical business metrics and distinguish them from mere data. You’ll get a clear picture of the vital but different roles business analysts, business data analysts, and data scientists each play in various types of companies. And you’ll know exactly what skills are required to be hired for, and succeed at, these high-demand jobs. Finally, you will be able to use a checklist provided in the course to score any company on how effectively it is embracing big data culture. Digital companies like Amazon, Uber and Airbnb are transforming entire industries through their creative use of big data. You’ll understand why these companies are so disruptive and how they use data-analytics techniques to out-compete traditional companies.
