Business Foundations Specialization

开始时间: 08/01/2020 持续时间: Unknown

所在平台: Coursera专项课程

课程类别: 商业与管理学

大学或机构: CourseraNew

   

课程主页: https://www.coursera.org/specializations/wharton-business-foundations

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课程详情

In this Specialization, you’ll develop basic literacy in the language of business, which you can use to transition to a new career, start or improve your own small business, or apply to business school to continue your education. In five courses, you’ll learn the fundamentals of marketing, accounting, operations, and finance. In the final Capstone Project, you’ll apply the skills learned by developing a go-to-market strategy to address a real business challenge.

商业基础专业:在本专业中,您将以商业语言发展基本的读写能力,可用于过渡到新职业,创办或改善自己的小型企业,或申请商学院继续学业。在五门课程中,您将学习营销,会计,运营和财务的基础知识。在最终的Capstone项目中,您将运用通过制定市场战略来解决实际业务挑战所学到的技能。

课程大纲

Introduction to Marketing
Introduction to Financial Accounting
Managing Social and Human Capital
Introduction to Corporate Finance

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课程简介

沃顿商学院商务基础专项课程系列(Business Foundations Specialization),该系列包含5门子课程和1门毕业项目课程,涵盖市场营销概论、财务会计概论、社会和人力资本管理, 运营管理概论、企业金融概论以及沃顿商务基础毕业项目,感兴趣的同学可以关注:Solve Real Business Problems-Build a foundation of core business skills in marketing, finance, accounting and operations.

课程标签

商业基础 沃顿商学院 市场营销 财务会计 人力资本 运营管理

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