Search Engine Optimization (SEO) Specialization

开始时间: 05/23/2020 持续时间: Unknown

所在平台: Coursera专项课程

课程类别: 计算机科学

大学或机构: CourseraNew

   

课程主页: https://www.coursera.org/specializations/seo

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课程详情

This Specialization will teach you to optimize website content for the best possible search engine ranking. You'll learn the theory behind Google search and other search engine algorithms; you'll also build practical, real-world skills that you can apply to a career in digital marketing or online content development, including on-page and off-page optimization, optimizing for local and international audiences, conducting search-focused website audits, and aligning SEO with overall business strategies. Each course is intended to build on the skills from the previous course, thus we recommend you take the courses in the order they are listed. The Specialization culminates in a hands-on Capstone Project, in which you will apply your skills to a comprehensive SEO consulting task.

搜索引擎优化(SEO)专业化:该专业将教您优化网站内容,以实现最佳搜索引擎排名。您将学习Google搜索和其他搜索引擎算法背后的理论;您还将建立实用的,实际的技能,这些技能可以应用于数字营销或在线内容开发的职业,包括页面和页面外优化,针对本地和国际受众的优化,进行以搜索为中心的网站审核,并使SEO与整体业务战略保持一致。每门课程都旨在基于上一门课程的技能,因此,我们建议您按照列出的顺序学习这些课程。该专业化将在动手的Capstone项目中达到顶峰,在该项目中,您将把自己的技能应用到全面的SEO咨询任务中。

课程大纲

Introduction to Search Engine Optimization
Search Engine Optimization Fundamentals
Optimizing a Website for Search
Advanced Content and Social Tactics to Optimize SEO

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课程简介

搜索引擎优化SEO专项课程系列(Search Engine Optimization (SEO) Specialization),这个系列包含6门课程, 涵盖SEO基础, SEO工具和SEO策略等主题,感兴趣的同学可以关注: Become an SEO Expert-Master search engine optimization tools and strategies

课程标签

SEO 搜索引擎优化 SEO课程 SEO公开课 SEO工具 SEO策略

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