Foundations of Management Specialization

开始时间: 02/16/2019 持续时间: Unknown

所在平台: Coursera专项课程

课程类别: 商业与管理学

大学或机构: CourseraNew



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Good management is equal parts knowing and doing. No matter what industry you work in or where you are in your career, a basic understanding of financial, marketing and decision-making principles and other management fundamentals will help you achieve your professional goals - be it getting promoted in your current job, getting ready for a MBA program, or starting your own company. This Specialization will give you a comprehensive introduction to the practice of management through the lens of four key disciplines: accounting, finance, marketing, and organizational behavior. In each course, you'll analyze real business cases from these four perspectives. In the final Capstone Project, you’ll apply what you’ve learned to develop a holistic solution to a real-world business dilemma. This Specialization will provide you with the skill set needed to help achieve the next step in your career.


Accounting: Principles of Financial Accounting
Operational Finance: Finance for Managers
Marketing: Customer Needs and Wants
Organizational Behavior: How to Manage People





管理学基础专项课程系列(Foundations of Management Specialization),这个系列包含5门子课程,涵盖财务会计原理,管理者金融经营,市场营销(顾客的需求与欲望),组织行为(如何管理人)以及业务问题分析,感兴趣的同学可以关注:Boost Your Career with New Business Knowledge-Master Business Management Fundamentals


管理学 管理 管理概论 会计学 财务会计 , 管理学基础 市场营销 组织行为, 业务分析