Innovating in a Digital World

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所在平台: Coursera 课程类别: 其他类别 大学或机构: CourseraNew

课程主页: https://www.coursera.org/learn/innovating-digital-world

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课程详情

Facebook, AirBnB, Tesla, Amazon, Uber. In just a few years, companies like these have changed the face of the global economy. Meanwhile, hundreds of thousands of start-ups are disrupting old business models, taking on centennial industrial groups – and winning. It’s clear that the rules of business have changed forever. This MOOC provides a knowledge toolkit for the ongoing digital revolution. You’ll discover 15 concepts that are essential for understanding the new mechanisms of digital business and innovation. Each concept is explained in its own beautifully designed, content-rich instructional video, along with additional resources for you to explore. The ideas are illustrated with up-to-the-minute case studies and examples from a wide range of industries. Week 1 : Why Digital Changes Everything Week 2 : Creating Value in a Digital World Week 3 : Thinking and Acting Differently Week 4 : Entrepreneurship in a Digital World This MOOC is ideal for learners from a wide range of backgrounds. It is brought to you by four expert professors and researchers from Telecom ParisTech, a leading European graduate school in the field of digital technology and social science. This MOOC is supported by the Patrick and Lina Drahi Foundation.

课程大纲

Many people have yet to realize just how rapid and profound the current digital revolution is, or how quickly it’s breaking down old institutions. Yes, we’re always hearing about Google, Uber, and all those “pirate entrepreneurs.” Yes, we know technology has something to do with it. But the future is approaching even more quickly that we think. Right now, all the pieces are in place to completely change the face of products, technologies, organizations, and entrepreneurship over the next few years. This module will tell you how and why.

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