Arts and Heritage Management

开始时间: 06/27/2020 持续时间: Unknown

所在平台: Coursera

课程类别: 其他类别

大学或机构: CourseraNew

   

课程主页: https://www.coursera.org/learn/arts-heritage

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Today cultural institutions are facing important dilemmas in many aspects of their management. Over the past decades, a new figure has emerged that of the art manager. Imagine you went to work every day to connect artists with audiences, vision with reality, and money with a mission. That is what managers in the arts do, they play an essential role in transforming the minds, lives, and communities through creative expression. This course has been conceptualized to address the need of skills and techniques to help professionals and managers in running art and cultural institutions. Learning Objectives There are three objectives to this course. First, we will approach the biggest issue cultural institutions face, the coexistence of managers and curators and giving evidence as to when, how, and why they can get along. Second, we will focus on some contemporary facets on what is means to manage a cultural institution and what cultural managers should expect and be able to face. And lastly, we will provide models and tools to design and implement appropriate courses of action to satisfy customers (visitors and audiences) and build an advantage over the competition. Course Structure The course is divided into six sections. Five sections are dedicated to specific aspects and themes of managing cultural institutions, while the sixth section is dedicated to individual interviews of prominent cultural institution managers on specific topics. The involvement of professionals and managers gives an incredible value to the learning experience of this course. Each module is paired with a quiz and discussion forums to reflect on the variety of the heritage management, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy page. If you love art and want to make an impact in this unique and fantastic sector, this course will support you in understanding the peculiarities of this sector and how to leverage on its tools to make a bigger impact. Look forward to meeting you online! Acknowledgements: Vatican Museums: www.museivaticani.va Cenacolo Vinciano:  www.beniculturali.it/mibac/export/MiBAC/sito-MiBAC/Contenuti/MibacUnif/Eventi/visualizza_asset.html_1283837989.html (ITA) FAI (Fondo Ambiente Italiano): eng.fondoambiente.it MUVE (Fondazione Musei Civici Venezia): www.visitmuve.it The National Trust: www.nationaltrust.org.uk The Archeological Site of Paestum: www.museopaestum.beniculturali.it whc.unesco.org/en/list/842 Museo dell'Opera del Duomo (Florence): www.museumflorence.com Museo del Violino: www.museodelviolino.org _________________________________ Disclaimer - Since some of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and subtitles.

艺术与遗产管理:今天,文化机构在其管理的许多方面都面临着严重的困境。在过去的几十年中,艺术经理的身影崭露头角。 想象一下,您每天都在工作,将艺术家与观众,视觉与现实以及金钱与使命联系起来。艺术管理者就是这样做的,他们在通过创造性表达来改变思想,生活和社区方面发挥着至关重要的作用。 本课程已概念化,可满足技能和技术需求,以帮助经营艺术和文化机构的专业人员和管理人员。 学习目标 本课程有三个目标。首先,我们将探讨文化机构面临的最大问题,管理者和策展人的并存,并就何时,如何以及为什么相处提供证据。第二,我们将关注当代的一些方面,即管理文化机构的手段以及文化管理者应该期待和能够面对的方面。最后,我们将提供模型和工具来设计和实施适当的行动方案,以使客户(观众和观众)满意,并在竞争中建立优势。 课程结构 该课程分为六个部分。五个部分专门针对文化机构管理的特定方面和主题,第六部分专门针对知名文化机构经理就特定主题进行的访谈。专业人士和管理人员的参与为该课程的学习体验带来了难以置信的价值。 每个模块都与一个测验和讨论论坛配对,以反映遗产管理的多样性,其复杂性以及我们将在课程中建立的网络的力量。 如“评分策略”页面中所述,课程证书需要成功完成测验。 如果您热爱艺术并希望在这个独特而奇妙的行业中产生影响,那么本课程将帮助您理解该行业的特殊性以及如何利用其工具产生更大的影响。 期待与您在线见面! 致谢: 梵蒂冈博物馆:www.museivaticani.va Cenacolo Vinciano: www.beniculturali.it/mibac/export/MiBAC/sito-MiBAC/Contenuti/MibacUnif/Eventi/visualizza_asset.html_1283837989.html(ITA) FAI(Fondo Ambiente Italiano):eng.fondoambiente.it MUVE(Fondazione Musei Civici Venezia):www.visitmuve.it 国家信托:www.nationaltrust.org.uk 帕埃斯图姆考古遗址:www.museopaestum.beniculturali.it whc.unesco.org/en/list/842 佛罗伦萨歌剧院博物馆(佛罗伦萨):www.museumflorence.com 小提琴博物馆:www.museodelviolino.org _________________________________ 免责声明-由于某些视频是与母语不是英语的人一起录制的,因此我们决定有时保留其更为突出的语言,以使音频和字幕之间保持更紧密的匹配。

课程大纲

How do consumers and visitors make their choice? How does the environment have an effect on consumers' behavior? How can consumers and visitors be leveraged to co-create experiences? Learning how emotions and reasons interact in the process on art consumption is fundamental to manage a cultural institution more effectively and ensure its long-term sustainability.

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Today cultural institutions are facing important dilemmas in many aspects of their management. Over

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